Applied sport and exercise psychology involves extending theory and research into the field to educate coaches, athletes, parents, exercisers, fitness professionals, and athletic trainers about the psychological aspects of their sport or activity. A primary goal of professionals in applied sport and exercise psychology is to facilitate optimal involvement, performance, and enjoyment in sport and exercise.

Welcome to the UNT Center for Sport Psychology and Performance Excellence website. I appreciate you taking this opportunity to learn more about our Center and the work we do at the university and in the community. The Center for Sport Psychology is a national leader in (a) providing services to athletes, coaches and teams, (b) educating future sport psychologists as well as current coaches and sport administrators, (c) conducting research with exercisers and sport participants, and (d) working with the community, such as youth sport programs, to make sport a more enjoyable and meaningful experience. Simply put, our mission is to help you reach your performance goals, whatever they may be, and find passion in what you do.
A recent study by the Stanford Business School found that nearly two-thirds of CEOs don’t receive executive coaching or leadership development. And almost half of senior executives in general aren’t receiving any, either. Paradoxically, nearly 100 percent said they would like coaching to enhance their development, as both Bloomberg BusinessWeek and Forbes reported in recent articles.
Returning to play after an injury can sometimes be difficult for many athletes depending on the nature of the injury. Athletes are often left with “mental scars” long after an injury is physically healed. A sports psychologist can help injured athletes cope better with the pressures associated with returning to a prior level of performance–pre-injury.
Although this book is fascinating, without the guidance of a live instructor it cannot really be used as a practical learning tool. Although it seems there is almost nothing Dave Elman can't handle successfully with hypnosis, the reader may be left feeling a bit inadequate, as his physician students often did, when trying to duplicate his efforts. Obviously there is a lot to be said for intuitive skill in this area.
To investigate the effectiveness of cognitive hypnotherapy (CH), hypnosis combined with cognitive-behavioral therapy (CBT), on depression, 84 depressives were randomly assigned to 16 weeks of treatment of either CH or CBT alone. At the end of treatment, patients from both groups significantly improved compared to baseline scores. However, the CH group produced significantly larger changes in Beck Depression Inventory, Beck Anxiety Inventory, and Beck Hopelessness Scale. Effect size calculations showed that the CH group produced 6%, 5%, and 8% greater reduction in depression, anxiety, and hopelessness, respectively, over and above the CBT group. The effect size was maintained at 6-month and 12-month follow-ups. This study represents the first controlled comparison of hypnotherapy with a well-established psychotherapy for depression, meeting the APA criteria for a "probably efficacious" treatment for depression.
What’s especially compelling about investments in executive coaching is the fact that, when executed properly, there’s an associated ripple effect. A 2013 study by Anthony Grant found that executives who received coaching experienced effects that transferred over into the executives' family life, including heightened work–life balance and improved relationships with family members. It has also been my clients’ experience that for every executive coached, hundreds of others are positively affected, including their manager, their peers, their direct reports, and those employees’ direct reports as well. This extends to hundreds of people, and even more if one counts customers.
But if you’re ready, hypnosis can be a powerful tool. A classic hypnosis study looked at the use of hypnotherapy for a range of conditions. The study found that hypnotherapy takes an average of just six hypnotherapy sessions to make long-lasting change, while psychoanalysis takes 600. Plus, hypnosis was highly effective; after 6 sessions 93 percent of participants, while the psychoanalysis group had just a 38 percent recovery rate.
Much research shows that such capacities are essential personal strengths; certainly important to effective senior leadership. Moreover, studies find that you can grow them with conscious effort. The emotionally detached, un-empathic person, unaware of his or her personal motives or truths is not going to be very effective as a CEO or senior leader. We see examples of the consequences from time-to-time, when a CEO resigns or is fired.

These are highly important findings, because empathy, compassion and overall self-awareness are qualities of a developed, mature mind. One that’s resilient to stress, able to manage internal conflicts, experiences interconnection with others, and maintains well-being. And, that therefore stimulates broad perspectives for understanding the problems and unpredictable challenges facing CEOs.


What will set successful executive coaches apart from others in the coming years is their ability to demonstrate measurable results. Savvy clients will only choose executive coaching organizations that can clearly demonstrate how they helped their coachees move the needle. Pre- and post-360 interviews, structured feedback and other tools will be used to quantify and qualify results. - Loren Margolis, Training & Leadership Success LLC
Practice, practice, practice. Get in with different consultants and see what they’re doing. Work with younger athletes on their mental game using your own experiences to start developing your models. Volunteer to be the mental coach of a youth team based on your credentials as an athlete. And keep reading and applying what you read to your own competitive experience. Keep being an athlete and test your skills on yourself first.
Make it specific rather than general. Saying, “You have been passive-aggressive lately” is not as helpful as saying, “You agreed to take responsibility for completing the customer survey, but didn’t return any of my phone calls regarding this project and didn’t hand in the report.” The former statement leaves much room for interpretation and can cause confusion about what behaviors are actually expected.
4. Pain as Effort: If you have “good pain,” the pain of effort, that is not seriously damaging your body, just shift attention to your breathing or cadence of movement, and let the discomfort fade into the background. You can also use the pain as feedback. Register it not as pain but as effort level. Say: “Now I know exactly how hard I’m working. I know how this pace feels. My body is doing what it should be doing.”
No amount of executive coaching could have alleviated Bernstein’s disorder. Narcissists rarely change their behavior unless they experience extraordinary psychological pain—typically a blow to their self-esteem. The paradox of Bernstein’s circumstance was that working with his executive coach had only served to shield him from pain and enhance his sense of grandiosity, as reflected in the feeling, “I’m so important that the boss paid for a special coach to help me.” Executive coaching further eroded Bernstein’s performance, as often occurs when narcissists avoid the truth.
10. Positive Images: When your are exercising, use your positive mental images throughout your workout to create feelings of speed and power. (e.g., If you’re walking or running and you come to an unexpected hill visualize a magnet pulling you effortlessly to the top). Use visualization before, during and after your training to build confidence and new motivation.
But, through Quit Smoking Hypnosis you will discover that you, yourself, are capable of feeling contented, fulfilled and satisfied without cigarettes. You will, in a very short period of time, physically and psychologically no longer crave cigarettes. As a non-smoker, you will find yourself free from the desire to smoke when around smokers. You will gain more energy, be mentally more alert, and enjoy a sense of feeling lighter in general.
Much research shows that such capacities are essential personal strengths; certainly important to effective senior leadership. Moreover, studies find that you can grow them with conscious effort. The emotionally detached, un-empathic person, unaware of his or her personal motives or truths is not going to be very effective as a CEO or senior leader. We see examples of the consequences from time-to-time, when a CEO resigns or is fired.
Performance Consultants pioneered coaching in business over 30 years ago and continues to lead the field globally, providing executive coaching, leadership development, team development and coaching skills training for leaders and managers around the world. Through coaching interventions and our unique evaluation methods we help individuals focus on current and future achievements in a way that builds awareness of strengths, establishes personal responsibility and results in behaviour change that impacts the bottom-line.
Hypnosis can be defined as a procedure during which changes in sensations, perceptions, thoughts, feelings or behaviour are suggested. Hypnosis can be used to amplify whatever it is about therapy that makes it therapeutic. It permits a wide range of choices regarding where and how to intervene in the patient's problems. In this paper, we set out to examine the rationale of using hypnotherapy to manage various types of sleep disorders, and to explore the techniques, strategies and hypnotic scripts employed by various hypnotherapists. We also examine the research data available on the efficacy of hypnosis in the treatment of sleep disorders. Acute and chronic insomnia often respond to relaxation and hypnotherapy approaches, along with sleep hygiene instructions. Hypnotherapy has also helped with nightmares and sleep terrors. There are several reports of successful use of hypnotherapy for parasomnias, specifically for head and body rocking, bedwetting and sleepwalking. Hypnosis is a specialised technique, not a therapy itself, and should be used as an adjunctive intervention within a complete psychological and medical treatment package. Most of the literature is limited to case reports or studies with such a small sample that at times it is very difficult to interpret the results. There is a major placebo effect, so uncontrolled trials are of limited value. It is hard to perform a randomised, double-blind, controlled trial to evaluate hypnotherapy given that cooperation and rapport between patient and therapist is needed to achieve a receptive trance state.

Sometimes I think of a story for a teaching example later, and I’m unable to contact the client for permission. In these situations, I change identifying details. This can be tricky, because simply omitting the name, time, and place of the event you’re describing is not enough to ensure that someone who knows the client well would not recognize the story. Certain details, like a unique physical trait combined with a sport or interest could be enough to identify the client. Therefore, I change those types of details as well.


In order for a hypnotherapist to convey positive suggestions for change, the patient must be in a receptive state. The state is called trance and the method of achieving a trance is through induction. Induction techniques are many and varied and involve the therapist offering suggestions that the patient follows. The formerly common "your eyes are getting heavy" suggestion may still exist, but other more reliable and acceptable (by the patient) forms of induction have come to the forefront. The artful hypnotherapist is always aware of the present condition of the patient and uses this information to lead him/her down the path of induction. In its lighter stages, trance can be noted by the relaxation of muscles. At this point, hands can levitate when given the suggestion, and paresthesia, a feeling of numbness, can be induced. In a medium trance, a patient can be led to experience partial or complete amnesia , or failure to recall events of the induction after the fact. A deep trance opens the patient to powerful auditory, visual, or kinesthetic experiences. The phenomenon of time distortion is experienced most profoundly at this level. Patients may believe they have been away briefly, and may react with disbelief when told they were away much longer. Although some work can be done in lighter states of trance, the best circumstance for implementing change is when the patient reaches a deep trance state. At this level, the patient is focused inwardly and is more receptive to positive suggestions for change. This is also the point at which the therapist can invoke posthypnotic suggestions, or instructions given to the patient so he/she will perform some act or experience some particular sensation following awakening from the trance. For example, these suggestions, if accepted by the patient, can be formed to make foods taste bad, cigarettes taste bad, delay impulses, curb hunger, or eliminate pain. However, it should be noted that posthypnotic suggestions given to a person, which run counter to the person's value system or are not something they are likely to do under ordinary circumstances, will not be accepted and therefore not implemented.
"I am a licensed professional counselor with 21 years of experience working with individuals, couples, and families. As a solution-focused therapist, my goal is to help you uncover your true potential and lead a life that is worth celebrating. While we can't change difficult situations of the past, we can work together to better understand and resolve challenges in your life."

The third element is suggestibility. The person becomes more responsive to suggestions given to him or her. Fourth is what he calls “involuntariness.” That means when you come out of hypnosis, you feel subjectively like you haven't done anything, but that something has been done to you. You may recognize that you're being told to lift you arm, for example, but you feel as if it is being lifted by some external force. Which makes sense, since when I reach for a cigarette, especially when I know I don't need it, I’m being governed by similar subconscious impulses.
Many of the clucking chicken images are the result of hypnosis’s forefather, Franz Anton Mesmer (1734-1815). Mesmer believed that there was an invisible force, a cosmic energy, that could be harnessed by one person to influence another person’s behavior. While his theory was wrong, the techniques he used were effective. These techniques were picked up on and developed over the coming years for therapeutic and medical purposes. Sigmund Freud, for instance, used hypnosis techniques. In the mid-1900s, hypnotherapy as we know it evolved. Milton Erickson (1901-1980) pioneered “indirect hypnosis,” during which therapists work with individual patients to shift their perceptions of themselves and their issues.
Rita is the answer!!!! I had my one session with her on June 9th and have been a non smoker ever since! My advice is to listen to the recordings she sends you. I listen to the 14min sleep one and also in the beginning I listened to one in my car. My career has me driving all over SoCal so that was a little rough but the tapes helped me through it.
In a majority of cases, the coaching sessions happen weekly (3 to 4 times per month). Since the client expects to make changes and/or improvements for themselves, weekly sessions help keep the process on track and also serve as an “accountability” measure to the incremental improvement, along with addressing any other situations the client wishes to discuss with the coach.

Students obtain a basic introduction to coaching, including its purpose, applications, and how coaching differs from counseling or mediation. Students learn how to conduct in-depth assessment interviews with those being coached, and with other organizational stakeholders. The course also introduces students to the use of 360° tools, and shows how to integrate 360° and interview data into a consolidated assessment report.
I started smoking when I was 15yrs old. I am now 48yrs old. I have smoked at least a pack a day for 33yrs. More if I'm out on a girls night drinking wine! In the past I tried Chantix which worked for about 2 months but I had strange dreams and my entire personality went in the toilet so as soon as I stopped taking the pills I started smoking again. I also tried acupuncture which was a joke and I white knuckled my way for about 2 weeks. Rita is the answer!!!! I had my one session with her on June 9th and have been a non smoker ever since! My advice is to listen to the recordings she sends you. I listen to the 14min sleep one and also in the beginning I listened to one in my car. My career has me driving all over SoCal so that was a little rough but the tapes helped me through it. I cannot thank Rita enough for changing my life!!! I'm soooo happy to be a non smoker for the rest of my life!!!
Often, when an executive coach is engaged, business transformation is top of mind. Executive coaching efforts often focus on change management, yielding important results. It is common for organizations to seek out executive coaches who are adept at developing new business practices, implementing new technologies, or adopting new strategies. The tangible organizational benefits of executive coaching are manifold. Research by Performance Sales Executive Council found that effective coaching directly increased sales performance. On average, executive coaching of core sales representatives resulted in an 8 percent performance increase. A study published in the Manchester Review that primarily investigated executives from Fortune 1000 companies reported that executive coaching leads to improved customer service (39 percent frequency), cost reduction (23 percent) and increased bottom-line profitability (22 percent).
Cally Stewart, OTD, OTR/L, CH joined the Center for Healthy Living in January 2017.  She was certified in hypnotherapy in 2009 and has practiced in a variety of health care settings including cancer care, family medicine, rehabilitation from injury or surgery, and chronic disease self-management.  Cally has a B.A. in psychology from Washington University in St. Louis, Missouri.  She received her master's and doctorate in occupational therapy at Tufts University and is a licensed occupational therapist in Massachusetts.  She also holds a certification in hypnotherapy through the International Association of Counselors and Therapists. 
What’s especially compelling about investments in executive coaching is the fact that, when executed properly, there’s an associated ripple effect. A 2013 study by Anthony Grant found that executives who received coaching experienced effects that transferred over into the executives' family life, including heightened work–life balance and improved relationships with family members. It has also been my clients’ experience that for every executive coached, hundreds of others are positively affected, including their manager, their peers, their direct reports, and those employees’ direct reports as well. This extends to hundreds of people, and even more if one counts customers.
There are two types of sports psychology. One that deals with mental-skills training. It’s teaching athletes to use psychological skills to, say, control anxiety. The other deals with psychological therapy. It uses some of the mainstream talking therapies and applies them to sports performance to deal with the underlying issues that affect an athlete.

Applied Sports Psychologists instruct individual athletes and sports teams on the various methods of mental conditioning, including visualization, concentration and relaxation techniques. Many sports psychologists work onsite with sports teams alongside coaches, trainers and managers. Others practice independently and perform consulting services on an as-needed basis.
Motivational climate refers to the situational and environmental factors that influence individuals' goals.[39] The two major types of motivational climates coaches can create are task-oriented and ego-oriented. While winning is the overall goal of sports competitions regardless of the motivational climate, a task-orientation emphasizes building skill, improvement, giving complete effort, and mastering the task at hand (i.e., self-referenced goals), while an ego-orientation emphasizes demonstrating superior ability, competition, and does not promote effort or individual improvement (i.e., other-referenced goals). Effective coaching practices explore the best ways coaches can lead and teach their athletes. For examples, researchers may study the most effective methods for giving feedback, rewarding and reinforcing behavior, communicating, and avoiding self-fulfilling prophecies in their athletes.[40]
Hypnotism was one of the earliest psychoanalytic techniques employed by Sigmund Freud, who was introduced to the technique by physician Josef Breuer. Freud and Breuer believed that traumatic memories that were not accessible to the waking mind could be revealed while a person was under hypnosis, thus facilitating a “cure.” Freud eventually abandoned hypnosis in favor of forced association, and then free association, after he found that not all of his patients responded to hypnotism.
"I provide counseling services to children, teens, adults, couples, and families. Expectations: A warm, direct, nurturing, and supportive experience, as we identify and address immediate and underlying sources of distress impeding your ability to live a happier and more fulfilling life. I individualize an eclectic mix of mindfulness, cognitive behavioral, and solution-focused therapy techniques with each client. As our academic and career experiences are a significant part of our lives, I also provide assessment, academic, career counseling services- including: attention (diagnostic) assessments, memory improvement therapy, study skills training, attention training, executive coaching, and organizational and time management skills training."
The third element is suggestibility. The person becomes more responsive to suggestions given to him or her. Fourth is what he calls “involuntariness.” That means when you come out of hypnosis, you feel subjectively like you haven't done anything, but that something has been done to you. You may recognize that you're being told to lift you arm, for example, but you feel as if it is being lifted by some external force. Which makes sense, since when I reach for a cigarette, especially when I know I don't need it, I’m being governed by similar subconscious impulses.
McNulty’s mandate was to shadow Mirabella 24/7 for as long as needed to ensure that he would grow into his position. From the start of their relationship, McNulty and Mirabella had two private meetings a day during which McNulty analyzed Mirabella’s behavior and role-played effective styles for mastering interpersonal situations that Mirabella did not handle well. True to his jock background, McNulty reacted to Mirabella’s avowals of ineptitude and anxiety with exhortations. “Quitters never win, and winners never quit” was a favorite comment of his, but at times McNulty would also chide Mirabella for being a “weakling” who needed to “act like a man” to deal with the demands of his preordained role within the company.

According to many sources including the National Center for Biotechnology Information (NCBI) which is part of the United States National Library of Medicine and a branch of the National Institutes of Health (NIH), hypnosis is scientifically proven to help relieve both mental challenges and physical pains. Hypnosis can alleviate stress and reduce pain after surgeries, has been shown to relieve anxiety in children in the emergency room, and can be useful for managing pain associated with everything from arthritis to migraines. Hypnosis is non-invasive and gives you a way to control pain or discomfort that might otherwise seem out of your hands. Hypnosis shouldn’t be used as a substitute for medical care, but may be an excellent complementary tool that is best provided by a trained therapist or licensed medical provider. The University of Maryland Medical Center shares many conditions for which hypnosis can be useful:

Jump up ^ Mann, T; Tomiyama, AJ; Westling, E; Lew, AM; Samuels, B; Chatman, J (April 2007). "Medicare's search for effective obesity treatments: diets are not the answer". The American Psychologist. 62 (3): 220–33. doi:10.1037/0003-066x.62.3.220. PMID 17469900. In sum, there is little support for the notion that diets ["severely restricting one’s calorie intake"] lead to lasting weight loss or health benefits.


The book gives examples of induction methods, including what is now called the classic "Dave Elman Induction", as well as the use of hypnosis in dozens of physical and mental conditions. Since these uses are reserved today only for licensed professionals, and since licensed professionals usually shy away from or shun anything that is not considered mainstream, hypnosis is most often used today for behavior modification issues, such as weight loss or smoking cessation.


Consider Jim Mirabella, an executive earmarked for leadership at an electronic games manufacturer. Ever since the CEO had promoted him to head of marketing, Mirabella had become impossible to work with. Colleagues complained that he hoarded information about company strategy, market indicators, sales forecasts, and the like. The theory circulating through the grapevine was that Mirabella’s aim was to weaken junior executives’ ability to make informed contributions during inter-divisional strategic-planning sessions. He was assigned an executive coach.
People come to coaching for several reasons: They could be “stuck” and can’t think of what else to do in order to move the organization forward; there may not be anyone at their level that they can have confidential conversations with, or they believe if they were to change/improve something within themselves, the greater organization would benefit. Maybe they are ready to do something different but are not sure what that “something” is. Perhaps they are looking for change, a different perspective, or have important goals to reach.  Executive or “business” coaching focuses on helping individuals go from where they are, to where they want themselves and their company to be.
When you sign up to the quit smoking program, you will receive a series of emails telling you how to use the program and get the results you are looking for. These are from Mark Tyrrell, the creator of '10 Steps to Become a Non-Smoker', one of the co-founders of Hypnosis Downloads. Mark is a highly experienced hypnotherapist and psychology trainer. His emails will remind you to keep moving with the program and help you stay focused on the goal.
Sports psychology is a relatively young discipline within psychology. In 1920, Carl Diem founded the world’s first sports psychology laboratory at the Deutsche Sporthochschule in Berlin, Germany. In 1925, two more sports psychology labs were established – one by A.Z. Puni at the Institute of Physical Culture in Leningrad and the other by Coleman Griffith at the University of Illinois.
Republic of Ireland: There are few graduate and no undergraduate programmes in Ireland offering specialised degrees in sports psychology. However, psychology is one of the professions listed for statutory registration with the relevant registration board of the Health and Social Care Professionals Council. The title of the profession is protected by law and can only be used by registered practitioners.
By dint of McNulty’s force of personality or indefatigability, Mirabella stopped fighting his coach’s efforts to toughen him up. To all outward appearances, Mirabella began acting like the assertive executive he wasn’t. Once McNulty saw Mirabella’s behavior change, he told the CEO that Mirabella was now up to the job. But within a week of ending his meetings with McNulty, Mirabella became severely depressed. At that point, he turned to me for help.
Some therapists use hypnosis to recover possibly repressed memories they believe are linked to the person's mental disorder. However, the quality and reliability of information recalled by the patient under hypnosis is not always reliable. Additionally, hypnosis can pose a risk of creating false memories -- usually as a result of unintended suggestions or the asking of leading questions by the therapist. For these reasons, hypnosis is no longer considered a common or mainstream part of most forms of psychotherapy. Also, the use of hypnosis for certain mental disorders in which patients may be highly susceptible to suggestion, such as dissociative disorders, remains especially controversial.
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