Unintentional weight loss may result from loss of body fats, loss of body fluids, muscle atrophy, or even a combination of these.[25][26] It is generally regarded as a medical problem when at least 10% of a person's body weight has been lost in six months[25][27] or 5% in the last month.[28] Another criterion used for assessing weight that is too low is the body mass index (BMI).[29] However, even lesser amounts of weight loss can be a cause for serious concern in a frail elderly person.[30]
Performance Consultants pioneered coaching in business over 30 years ago and continues to lead the field globally, providing executive coaching, leadership development, team development and coaching skills training for leaders and managers around the world. Through coaching interventions and our unique evaluation methods we help individuals focus on current and future achievements in a way that builds awareness of strengths, establishes personal responsibility and results in behaviour change that impacts the bottom-line.
In some countries, there is no certification or licensing required to be a business or executive coach, and membership of a coaching organization is optional. Further, standards and methods of training coaches can vary widely between coaching organizations. Many business coaches refer to themselves as consultants, a broader business relationship than one which exclusively involves coaching.[18]

The American Cancer Societies official position is that no controlled studies have produced conclusive evidence proving that hypnotherapy can help people quit smoking. They go on to say that despite the lack of clinical evidence, there does appear to be substantial anecdotal evidence that suggests it can be an effective cessation method for some people.

Kwit is inspired by gaming and incorporates game thinking, game mechanics, and game design. Gamification helps to keep quitting smoking fun and is used as a tool to help people stick to their decision, stop smoking, and change their behavior. As time goes on and you make headway to becoming the "Ultimate Kwitter," you reach higher levels and rankings.
Ask how you can support the person in improving. Asking what the recipient needs from you opens up the dialogue and lets the person know that you are there to support him/her and want to see him/her succeed. Asking, “What do you need from me to help you get your work done on time?” may elicit a response that sheds light on some of the underlying issues.
Competence of the coach is the fourth important factor that is often mentioned to determine success in the coaching arrangement. At a minimum coaches should be creditable, educated and certified. They should have a coaching process that includes helping the client set an action plan in order to change behavior as well as a process to measure change. The International Coaches Federation estimates that over 10,000 people call themselves coaches, yet not all are effective. The coach should have a philosophy of coaching for sustainable change; in other words, the coaching commitment should be “transformational” and not “transactional”.

Sometimes I think of a story for a teaching example later, and I’m unable to contact the client for permission. In these situations, I change identifying details. This can be tricky, because simply omitting the name, time, and place of the event you’re describing is not enough to ensure that someone who knows the client well would not recognize the story. Certain details, like a unique physical trait combined with a sport or interest could be enough to identify the client. Therefore, I change those types of details as well.

"After smoking for 38 years I wanted to quit but didn't think I could do it. I decided to try the Quit Smoking Stay Stopped hypnosis download. I listened to it 3 times and set a date to quit. On that date I listened to it just before I smoked for the last time, then just quit, I was able to go 1 maybe 2 days before I would listen to it again to help me get through the urge to smoke, after a week I no longer needed to listen to the hypnosis and don't need the cigarettes anymore."


Social conditions such as poverty, social isolation and inability to get or prepare preferred foods can cause unintentional weight loss, and this may be particularly common in older people.[42] Nutrient intake can also be affected by culture, family and belief systems.[27] Ill-fitting dentures and other dental or oral health problems can also affect adequacy of nutrition.[27]
Mark Hall, a professional hypnotherapist and licensed social worker, was well aware of that, of course. He quit smoking many years ago himself—he says he still remembers reaching for a phantom lighter that wasn't in his pocket—and he has been holding sessions like these for more than 20 years, aimed at convincing others that they can do it themselves. Typically his hypnotherapy sessions cost around $150, or $95 with insurance coverage, but this event, sponsored by the Sanborn Foundation for the Treatment and Cure of Cancer, was near my home, and open and free to the public. In other words, there was no reason not to go, except, perhaps, a question that had been frightening me all week as the meeting approached: What if it doesn't work? Or, maybe even worse: What if it actually does? Then what the hell am I going to do? As crazy as it sounds, smoking is such a major part of my daily routine, the prospect of losing it is scary.
Certification as a Certified Mental Performance Consultant (CMPC)® demonstrates to clients, employers, colleagues, and the public at large that a certified individual has met the highest standards of professional practice, including completing a combination of educational and work requirements, successfully passing a certification exam, agreeing to adhere to ethical principles and standards, and committing to ongoing professional development.
“I was blown away with the outcome of my sessions at the Miami Hypnosis Center. I met with Gina [Goodwin] for a consult to quit smoking. I wanted to kick the horrible habit and get myself into tip top shape. Heath & nutrition is a big part of my life so I wanted to practice what I preach! Well after just 3 sessions with Gina I feel like I have never smoked a day in my life. I’m going to the gym 4 times a week and at 43 I’m in the best shape of my life!! I’m full of energy & so much more positive. I cannot believe how easy it is to be around smokers or even drinking a few glasses of wine and have NO desire or urge at all to light up. THANK YOU GINA! You have changed my life and I’m forever grateful. I highly recommend if you want to say goodbye to bad habits & have positive changes in your life that you go see Gina NOW!” – Jodi DeJesus

Practice, practice, practice. Get in with different consultants and see what they’re doing. Work with younger athletes on their mental game using your own experiences to start developing your models. Volunteer to be the mental coach of a youth team based on your credentials as an athlete. And keep reading and applying what you read to your own competitive experience. Keep being an athlete and test your skills on yourself first.
Business coaching is a type of human resource development for business leaders. It provides positive support, feedback and advice on an individual or group basis to improve personal effectiveness in the business setting, many a time focusing on behavioural changes through psychometrics or 360-degree feedback. Business coaching is also called executive coaching,[16] corporate coaching or leadership coaching. Coaches help their clients advance towards specific professional goals. These include career transition, interpersonal and professional communication, performance management, organizational effectiveness, managing career and personal changes, developing executive presence, enhancing strategic thinking, dealing effectively with conflict, and building an effective team within an organization. An industrial organizational psychologist is one example of executive coach. Business coaching is not restricted to external experts or providers. Many organizations expect their senior leaders and middle managers to coach their team members to reach higher levels of performance, increased job satisfaction, personal growth, and career development. Research studies suggest that executive coaching has a positive impact on workplace performance.[17]

As Martens argued for applied methods in sport psychology research, the increasing emergence of practitioners of sport psychology (including sport psychology consultants who taught sport psychology skills and principles to athletes and coaches, and clinical and counseling psychologists who provided counseling and therapy to athletes) brought into focus two key questions and a debate which continues to the present day: under what category does the discipline of sport psychology fall?, and who governs the accepted practices for sport psychology? Is sport psychology a branch of kinesiology or sport and exercise science (like exercise physiology and athletic training)? Is it a branch of psychology or counseling? Or is it an independent discipline?


There were a lot of surprises. Foodwise, now I actually crave vegetables. Also, there unfortunately is definitely a difference in how people treat you when you’re bigger versus when you’re smaller. But I think the biggest surprise for me is, physically, it’s crazy how much I can walk without getting winded or how many sports I’ve found I actually enjoy, such as cycling and skiing.
I work with athletes and performers at every level, from novice and recreational to elite and professional, so the situations that I address are constantly evolving, bringing different challenges each day. I may give training to an entire team, meet with an individual client at my office, or observe a client at practice or at a competition. I may speak with their coaches or families; it just depends on what we are trying to accomplish. We work on developing the mental side of their game and performance. This involves building skills in areas such as focus, concentration, motivation, goal-setting, managing intensity, overcoming performance obstacles, stress management, and learning how to perform optimally even under pressure. We also address issues such as performance anxiety, burnout, lack of confidence, recovering from an injury, and handling performance pressures that come when new levels of achievement are attained.

While there are a wide variety of approaches and styles of hypnotism employed today—something that further confounds our ability to understand it objectively, or to study it scientifically—one thing that they tend to have in common is an emphasis on relaxation, focus, harnessing a desire to change within the individual, and building linguistic and visual relationships between emotions. As the American Association of Professional Hypnotherapists explains: “Hypnosis is simply a state of relaxed focus. It is a natural state. In fact, each of us enters such a state—sometimes called a trance state—at least twice a day: once when we are falling asleep, and once when we are waking up.”
People may undergo hypnosis in order to address all manner of problems—from addictions, like mine, to emotional trauma. There’s some evidence that it could be an effective tool in dentistry, treating eating disorders and post-traumatic stress disorder, and helping with pain during childbirth. But despite its prevalence, there's still ample confusion about what it actually is, sometimes even among those who've already committed to it. I certainly had no idea what I was in for as I relaxed into my superlatively uncomfortable chair, ready for, well, something. Or maybe nothing.
Look for a hypnotherapist who is a member of the American Society of Clinical Hypnosis (ASCH) or the Society for Clinical and Experimental Hypnosis. To be a member of either of these organizations, a hypnotherapist must have a doctorate level degree in medicine, dentistry, or psychology, or a master’s degree in nursing, social work, psychology, or marital/family therapy plus a specific number of hours of approved training in hypnotherapy. In some cases, accredited, doctoral-level practitioners of alternative health care, such traditional Chinese medicine, may also be approved for membership. Of course, in addition to looking at qualifications, you should also find a hypnotherapist with whom you feel confident and comfortable in a therapeutic relationship.
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