While there are many variations, executive coaching usually involves a series of phases, starting with intake, assessment, goal setting, and development planning, and then progressing through the development plan, with periodic check-ins with the executive’s manager. The process is over when the development goal(s) is achieved, or when the coach and/or coachee decides that it should stop. The typical duration of a coaching engagement is seven to 12 months.

A unique combination of medical and psychological competencies is needed to become a qualified sports psychologist in the United States, though individual qualifications and licensure requirements vary from state to state. Few schools in the U.S. offer undergraduate or graduate programs specifically in sports psychology, though students looking to major in this field may double-major in psychology and exercise science or pursue a degree in clinical psychology with a sports psychology concentration.
Organizations must be in favor of and agree to provide resources to support the executive coaching, and recognize that it requires a long-term investment in order for the coaching and change to succeed. “Executives need follow-on coaching and reinforcement in order to sustain changes in behavior. In addition, professionals’ development should be kept separate from performance because the high level of trust and openness required for development would be compromised if these two essential processes are mixed.”[5]
One study, conducted by Adam D. Galinsky and colleagues at Northwestern’s Kellogg School of Management, found that increased power tends to make one more self-centered and self-assured, but not in a good way: The researchers found that power makes one “prone to dismiss or, at the very least, misunderstand the viewpoints of those who lack authority.” High-power individuals “anchor too heavily on their own perspectives and demonstrate a diminished ability to correctly perceive others’ perspectives,” according to Galinsky and his team, adding that, “As power increases, power-holders are more likely to assume that others’ insights match their own.”
So did it work? As it is for hypnosis in general, the jury is still out. I left the session feeling noticeably different. I sat in my car outside for a half hour and did not smoke. I went to dinner nearby and sat, and had a drink, and did not smoke. Eventually I caved in to the craving, but I didn't like it. I'm still smoking, I just don't enjoy them anywhere near as much as I used to anymore.
Executive coaching is hot. What was stigma ("You're so broken you need a coach?") has become status symbol ("You're so valuable you get a coach?"). Tiger Woods and Michael Phelps have coaches. Even President Barack Obama has a coach, if you count David Axelrod. Microsoft 's young high-potential leaders get coaches. If elite athletes and organizations think they need coaches, shouldn't you have one too? Shouldn't we all?
While cardio burns calories as you work out, strength training will help you burn more calories even while you rest. “The beautiful thing about strength training is that not only do you get sculpted and toned muscles, but the more muscle you have, the faster your metabolism is,” says Hoff. A faster metabolism means more calories burned, and in turn faster weight loss. Hoff says incorporating strength training two to three times a week is ideal. “No need for heavy weights; you can build muscle by using your own body weight and exercise bands.”

Financial coaching is a relatively new form of coaching that focuses on helping clients overcome their struggle to attain specific financial goals and aspirations they have set for themselves. Financial coaching is a one-on-one relationship in which the coach works to provide encouragement and support aimed at facilitating attainment of the client's financial plans. A financial coach, also called money coach, typically focuses on helping clients to restructure and reduce debt, reduce spending, develop saving habits, and develop financial discipline. In contrast, the term financial adviser refers to a wider range of professionals who typically provide clients with financial products and services. Although early research links financial coaching to improvements in client outcomes, much more rigorous analysis is necessary before any causal linkages can be established.[20]

Life skills refer to the mental, emotional, behavioral, and social skills and resources developed through sport participation.[34] Research in this area focuses on how life skills are developed and transferred from sports to other areas in life (e.g., from tennis to school) and on program development and implementation.[35] Burnout in sport is typically characterized as having three dimensions: emotional exhaustion, depersonalization, and a reduced sense of accomplishment.[36] Athletes who experience burnout may have different contributing factors, but the more frequent reasons include perfectionism, boredom, injuries, excessive pressure, and overtraining.[37] Burnout is studied in many different athletic populations (e.g., coaches), but it is a major problem in youth sports and contributes to withdrawal from sport. Parenting in youth sport is necessary and critical for young athletes. Research on parenting explores behaviors that contribute to or hinder children’s participation. For example, research suggests children want their parents to provide support and become involved, but not give technical advice unless they are well-versed in the sport.[38] Excessive demands from parents may also contribute to burnout.


Make it specific rather than general. Saying, “You have been passive-aggressive lately” is not as helpful as saying, “You agreed to take responsibility for completing the customer survey, but didn’t return any of my phone calls regarding this project and didn’t hand in the report.” The former statement leaves much room for interpretation and can cause confusion about what behaviors are actually expected.
Nadine Greiner, Ph.D. is the CEO of On Target Solutions, which provides full-suite contemporary Organization Development Solutions.  Dr. Greiner teaches in masters and doctoral programs, coaches and trains other consultants, and wrote The Art of Executive Coaching.  Since she first served as a CEO at the age of 38, she understands leaders’ experience first-hand.  Nadine Greiner offers her clients the expertise that comes along with 30 years of consulting success, and a dual Ph.D. in Organization Development and Clinical Psychology.  She loves animals and Zumba.

The U.S. Department of Health & Human Services recognizes the healing power of hypnosis and its proven effectiveness for anxiety, pain control, smoking cessation, headaches and more. Hypnosis may be safe and complementary way to augment medical attention you are receiving for a chronic illness or pain, or a way to resolve an addiction or phobia that you are otherwise unable to control. Hypnosis does not work on every person. When scientists began studying hypnosis in earnest, a report published by Stanford University titled “The Stanford Hypnotic Susceptibility Scale” demonstrated that different brains respond to hypnosis in varying degrees, and a very few do not respond at all. Working with a trained psychologist, you’ll soon determine whether you are a good candidate for the healing benefits of hypnotherapy.
As chronic obstructive pulmonary disease (COPD) advances, about 35% of patients experience severe weight loss called pulmonary cachexia, including diminished muscle mass.[31] Around 25% experience moderate to severe weight loss, and most others have some weight loss.[31] Greater weight loss is associated with poorer prognosis.[31] Theories about contributing factors include appetite loss related to reduced activity, additional energy required for breathing, and the difficulty of eating with dyspnea (labored breathing).[31]

One of the challenges in the field of coaching is upholding levels of professionalism, standards and ethics.[26] To this end, coaching bodies and organizations have codes of ethics and member standards.[1]:287–312[27] However, because these bodies are not regulated, and because coaches do not need to belong to such a body, ethics and standards are variable in the field.[26][28] In February 2016, the AC and the EMCC launched a "Global Code of Ethics" for the entire industry; individuals, associations, and organizations are invited to become signatories to it.[29][30]:1

The ultimate aim is for student-athletes to graduate with strong self-regulation skills and be equipped with the necessary mental skills to cope with sport competition, training, and general life challenges. As active members of multi-disciplinary service teams, the sport psychologists collaborate in an interdisciplinary way with coaching, sport science and medical professionals to help student-athletes reach their potential. Research is also carried out in this section which is both applied and relevant to core business.
I found Rita accidentally on Yelp. I tried to do the hypnosis before, but first thing I did after I left the hypnotist- smoke a cigarette. After reading the reviews about Rita, I decided to try again. Today is three month and five days since I saw Rita and I didn't  smoke one cigarette since. For me it was extremely easy, I left the office after the session with Rita and I didn't want to smoke any more. I have been in a lot of stress lately, and I still didn't smoke! Amazing! This is absolutely real! If you want to stop smoking - go to see Rita.

After just a few weeks of working with Bernstein, I realized that he had a serious narcissistic personality disorder. His behavior was symptomatic of a sense of entitlement run amok. It is not at all uncommon to find narcissists at the top of workplace hierarchies; before their character flaws prove to be their undoing, they can be very productive. Narcissists are driven to achieve, yet because they are so grandiose, they often end up negating all the good they accomplish. Not only do narcissists devalue those they feel are beneath them, but such self-involved individuals also readily disregard rules they are contemptuous of.
An obvious area is volleyball and beach volleyball athletes, given that those were my sports. I’m also an expert at working with youth up-and-coming athletes, starting as young as nine years of age. I really enjoy working with athletes on the origin of their fear and providing tools for them to breakthrough whatever it is that’s preventing them from getting to the next level in their sport.
During a hypnotherapy session, the therapist will bring you into a state of deep relaxation in which the critical, conscious part of your brain recedes and the subconscious mind becomes alert and focused. The therapist will make suggestions, based on your intended goals, that will take root in your subconscious mind. These suggestions should affect your thinking in a positive way and empower you to make change.
Coachability, in my opinion, is the number-one success factor to consider. The reason is that no matter how experienced or effective the coach might be, no change of the executive (coachee) will occur if the executive does not want to change, recognize the need to change, or does not take responsibility for the change needed. The executive needs to be open to feedback, willing to use the feedback to commit to change, and be willing to be held accountable to the commitment.
The American Cancer Societies official position is that no controlled studies have produced conclusive evidence proving that hypnotherapy can help people quit smoking. They go on to say that despite the lack of clinical evidence, there does appear to be substantial anecdotal evidence that suggests it can be an effective cessation method for some people.
Companies have a very tough time dealing with workaholics like Mansfield. Such individuals tend to sacrifice social and avocational pursuits in favor of work, and businesses value their productivity. It’s hard to realize that these people have struck a Faustian bargain: trading success for “a life.” Mansfield became a workaholic because she harbored a tremendous fear of intimacy. Although she was young, attractive, and likable, her parents’ divorce and her mother’s subsequent emotional suffering (communicated to Mansfield as “all men are bastards”) left her fearful of forming intimate relationships with men. Those were easy for her to avoid when she managed discrete projects by putting in 80-hour work-weeks. But Mansfield could no longer do so when she became the manager of 11 professionals, seven of whom were men. For the first time in her career, males were showering her with attention, and the consequences were extremely disruptive.

In order for a hypnotherapist to convey positive suggestions for change, the patient must be in a receptive state. The state is called trance and the method of achieving a trance is through induction. Induction techniques are many and varied and involve the therapist offering suggestions that the patient follows. The formerly common "your eyes are getting heavy" suggestion may still exist, but other more reliable and acceptable (by the patient) forms of induction have come to the forefront. The artful hypnotherapist is always aware of the present condition of the patient and uses this information to lead him/her down the path of induction. In its lighter stages, trance can be noted by the relaxation of muscles. At this point, hands can levitate when given the suggestion, and paresthesia, a feeling of numbness, can be induced. In a medium trance, a patient can be led to experience partial or complete amnesia , or failure to recall events of the induction after the fact. A deep trance opens the patient to powerful auditory, visual, or kinesthetic experiences. The phenomenon of time distortion is experienced most profoundly at this level. Patients may believe they have been away briefly, and may react with disbelief when told they were away much longer. Although some work can be done in lighter states of trance, the best circumstance for implementing change is when the patient reaches a deep trance state. At this level, the patient is focused inwardly and is more receptive to positive suggestions for change. This is also the point at which the therapist can invoke posthypnotic suggestions, or instructions given to the patient so he/she will perform some act or experience some particular sensation following awakening from the trance. For example, these suggestions, if accepted by the patient, can be formed to make foods taste bad, cigarettes taste bad, delay impulses, curb hunger, or eliminate pain. However, it should be noted that posthypnotic suggestions given to a person, which run counter to the person's value system or are not something they are likely to do under ordinary circumstances, will not be accepted and therefore not implemented.
The demand for executive coaching has experienced rapid growth. Executive coaching is now a multi-billion-dollar industry. All signs indicate that executive coaching is a sound investment. Studies report an impressive ROI of 500-800 percent. A study conducted by MetrixGlobal LLC, for example, reported an ROI of 689 percent associated with executive coaching (and this finding accounted for the entire cost of coaching, including the opportunity costs associated with the time leaders spent not on the job in coaching sessions). Citing similar results, the International Coach Federation (ICF) has presented a body of research demonstrating that coaching tends to generate an ROI of between $4 and $8 for every dollar invested. On the other hand, it’s important to note that Anthony Grant of the University of Sydney claims that too strong of an emphasis on financial returns can result in coaching interventions that increase stress and anxiety. To avoid narrowly focusing on financial returns, it’s important to consider the multitude of tangible and, perhaps more important, intangible benefits of coaching and develop goals accordingly.

Professional sports psychologists often help athletes cope with the intense pressure that comes from competition and overcome problems with focus and motivation. They also work with athletes to improve performance and recover from injuries. But sports psychologists do not just work with elite and professional athletes. They also help regular people learn how to enjoy sports and learn to stick to an exercise program.


"It is an honor to serve as your psychotherapist. Together, we will help you effectively manage relationships, gain insight, alleviate stress, handle anxiety, and cope with depression. You will experience improved communication, increased emotional intelligence, and learn coping mechanisms for your life. I use a research-based methodology as well as skillful expertise to help you experience improved health and well-being. I will strive to give you quality care, empathetic understanding, and strong rapport with a competent counselor you can trust. My goal is to help you face life's challenges with confidence."
Sports psychology is the study of how psychology influences sports, athletic performance, exercise, and physical activity. Some sports psychologists work with professional athletes and coaches to improve performance and increase motivation. Other professionals utilize exercise and sports to enhance people’s lives and well-being throughout the entire lifespan.
No matter what the industry, leadership development challenges are common across all business and practice settings. There are universal principles of leadership that can be flexibly adapted to different situations. In my work with Leading Minds, I’ve helped high-level clients confronting complex leadership challenges in a wide diversity of businesses and professions, including the following: biotech, Pharma, healthcare, engineering, software, law, financial services, private equity, manufacturing, food services, family businesses, higher education, and nonprofits. Contact me to discuss the possibility of launching a coaching engagement with Leading Minds.
Kwit is inspired by gaming and incorporates game thinking, game mechanics, and game design. Gamification helps to keep quitting smoking fun and is used as a tool to help people stick to their decision, stop smoking, and change their behavior. As time goes on and you make headway to becoming the "Ultimate Kwitter," you reach higher levels and rankings.
Continuing weight loss may deteriorate into wasting, a vaguely defined condition called cachexia.[30] Cachexia differs from starvation in part because it involves a systemic inflammatory response.[30] It is associated with poorer outcomes.[25][30][31] In the advanced stages of progressive disease, metabolism can change so that they lose weight even when they are getting what is normally regarded as adequate nutrition and the body cannot compensate. This leads to a condition called anorexia cachexia syndrome (ACS) and additional nutrition or supplementation is unlikely to help.[27] Symptoms of weight loss from ACS include severe weight loss from muscle rather than body fat, loss of appetite and feeling full after eating small amounts, nausea, anemia, weakness and fatigue.[27]
Sports psychology seems like a vital component of getting athletes in the right mindset for optimal performance and well-being, and its benefits were first being realized in the early-to-mid 1900s. The history of sports psychology began with experiments and research of athlete's performance to provide enhanced mental edge to compliment physical ability.
In some countries, there is no certification or licensing required to be a business or executive coach, and membership of a coaching organization is optional. Further, standards and methods of training coaches can vary widely between coaching organizations. Many business coaches refer to themselves as consultants, a broader business relationship than one which exclusively involves coaching.[18]

The practice as it's followed today generally traces its origins back to the 1840s, when Scottish surgeon James Braid built upon the idea of what he called “nervous sleep,” or, more specifically, “the induction of a habit of abstraction or mental concentration, in which, as in reverie or spontaneous abstraction, the powers of the mind are so much engrossed with a single idea or train of thought, as, for the nonce, to render the individual unconscious of, or indifferently conscious to, all other ideas, impressions, or trains of thought.”
Hypnosis is a wellness technique that works by promoting positive behavioral or cognitive changes. During successful hypnosis, the client should be eased into a state of deep relaxation in which the conscious mind takes a back seat and the subconscious mind becomes more active. The client is often able to let go of critical thoughts and become receptive to the therapist’s suggestions. In this state of hypnosis, motivating suggestions can bypass your usual mental resistance and internal defense mechanisms. For example, even if you want to quit overeating cupcakes, you may have some level of resistance that your rational mind can’t overcome. During hypnosis, the positive suggestions made by the hypnotherapist can bypass your usual blocks, helping you to achieve the formerly unachievable: stopping overeating, quitting smoking, mastering public speaking, or losing your fear of heights. The goal of hypnosis is to strengthen and empower the client’s motivation, commitment and focus. Consider working with someone who is not just trained in hypnosis but also is a licensed therapist or psychotherapist who can bring their academic background into your session.

We don’t aim to use scare tactics because research from the field of neuropsychology has shown that scaring smokers doesn't help them stop (1) In fact what most smokers do when they’ve been scared is…reach for the cigarettes. Scary anti-smoking pictures of, for example, diseased lungs have been show not to deter smoking but stimulate a part of the brain known as the “craving spot.” (1) (2)
Thanks a lot Mr. Marks. I was a heavy smoker for the past 13 years. I tried to quit several times but I couldn't. Being a neurologist I tried the mainstream methods and used nicotine gums, inhalators and even Chantix without any result.I listened to your hypnosis sessions a few days then I quit smoking. I'm now free for about one month. Thanks again Darren Marks.
Executive coaching is a major growth industry. At least 10,000 coaches work for businesses today, up from 2,000 in 1996. And that figure is expected to exceed 50,000 in the next five years. Executive coaching is also highly profitable; employers are now willing to pay fees ranging from $1,500 to $15,000 a day. That’s a lot more than any psychotherapist could even dream of charging. Why are companies willing to pay so much more for their coaches?
It is important when choosing a practice that you check if they are certified with a reputable board of hypnotherapists. Anyone can promote himself or herself as a hypnotherapist regardless of training or certification. So It pays to do a little research - however most practices are reputable with proper training. Ask where they were trained and who has certified them.

The American Cancer Societies official position is that no controlled studies have produced conclusive evidence proving that hypnotherapy can help people quit smoking. They go on to say that despite the lack of clinical evidence, there does appear to be substantial anecdotal evidence that suggests it can be an effective cessation method for some people.

Careers in sports psychology typically begin with graduate study through the doctoral level, as many states require a doctoral degree in order to become licensed as a sports psychologist. Even if being licensed isn’t required for a particular job, a doctoral degree is a de facto standard for those who want to be psychologists, including those with an eye toward sports psychology.
The history of sport psychology began back in the late 19th century, with Norman Triplett. Triplett was a psychology professor at Indiana University during this time, and he conducted research on cyclists. The results of his research showed that the cyclists in his experiments typically performed better when they were riding with others in a group, compared to when they were riding alone. In 1920, the first sport psychology laboratory was founded by Carl Diem in Germany. Coleman Griffith, who worked with athletes from the Chicago Cubs, soon followed suit and founded the first sport psychology laboratory in the United States. It wasn't until 1987, though, that the American Psychological Association created the sport psychology division, Division 47.
Athletes aren't the only ones that can benefit from sport psychology, however, although they are the most likely. Some individuals who are in the middle of high stress and highly competitive careers might also benefit from a few counseling sessions with sport psychologists. This can include professionals such as business people, performing artists, and politicians.
Recently some studies have been influenced by an evolutionary psychology perspective.[45] This includes studies on testosterone changes in sports which at least for males are similar to those in status conflicts in non-human primates with testosterone levels increasing and decreasing as an individual's status changes. A decreased testosterone level may decrease dominant and competitive behaviors which when the status conflicts involved fighting may have been important for preventing physical injury to the loser as further competition is avoided.[citation needed] Testosterone levels also increase before sports competitions, in particular if the event is perceived as real challenge as compared to not being important.[citation needed] Testosterone may also be involved in the home advantage effect which has similarities to animal defense of their home territory.[citation needed] In some sports there is a marked overrepresentation of left-handedness which has similarities to left-handed likely having an advantage in close combat which may have evolutionary explanations.[citation needed]
Asking insightful questions to help people achieve their goals will always be central to good coaching. However, it is insufficient. We will see more operators with deep industry or leadership experience serve as coaches. The demand for "been there, seen that, done that" coaches will continue to rise, as they are better positioned to help leaders look around the corners. - Shoma Chatterjee, ghSMART
Health coaching is becoming recognized as a new way to help individuals "manage" their illnesses and conditions, especially those of a chronic nature.[21] The coach will use special techniques, personal experience, expertise and encouragement to assist the coachee in bringing his/her behavioral changes about, while aiming for lowered health risks and decreased healthcare costs.[22] The National Society of Health Coaches (NSHC) has differentiated the term health coach from wellness coach.[22] According to the NSHC, health coaches are qualified "to guide those with acute or chronic conditions and/or moderate to high health risk", and wellness coaches provide guidance and inspiration "to otherwise 'healthy' individuals who desire to maintain or improve their overall general health status".[22]
Weight gain has been associated with excessive consumption of fats, (added) sugars, refined carbohydrates in general, and alcohol consumption.[citation needed] Depression, stress or boredom may also contribute to weight increase,[citation needed] and in these cases, individuals are advised to seek medical help. A 2010 study found that dieters who got a full night's sleep lost more than twice as much fat as sleep-deprived dieters.[5][6]
Given the relatively free travel of information amongst European practitioners, sport psychology flourished first in Europe, where in 1965, the First World Congress of Sport Psychology met in Rome, Italy. This meeting, attended by some 450 professionals primarily from Europe, Australia, and the Americas, gave rise to the International Society of Sport Psychology (ISSP). The ISSP become a prominent sport psychology organization after the Third World Congress of Sport Psychology in 1973. Additionally, the European Federation of Sport Psychology was founded in 1968.
Quit Tracker aims to motivate you in your goal to stop smoking by offering you health-based statistics that reveal the benefits that quitting smoking is having on your body. The app also aims to gamify your decision to quit by presenting you with virtual rewards as time progresses, such as movie tickets or sneakers that you can buy with the money you have saved.
These are highly important findings, because empathy, compassion and overall self-awareness are qualities of a developed, mature mind. One that’s resilient to stress, able to manage internal conflicts, experiences interconnection with others, and maintains well-being. And, that therefore stimulates broad perspectives for understanding the problems and unpredictable challenges facing CEOs.
Stop smoking easily with this proven programme, a combination of state of the art hypnosis sessions and video interviews from Darren Marks one of the UKs leading hypnotherapists and trainers. Hypnosis can’t make you stop smoking against your will but if you’re determined to stop this App will make it much easier and even a relaxing, empowering and enjoyable process.
For many people, playing sports is a fun way to stay fit, and compete with friends and peers. A select few might also make a pretty decent living by playing professional sports. But what makes some strive to play sports, to compete? What makes some push themselves to their limits for nothing more than the satisfaction of winning? How does playing sports affect people mentally and emotionally?

This graduate-level certificate is one of only a few programs of its kind to be offered at higher education institutions in the US. It is built upon the International Coach Federation (ICF) competency model and the Graduate School Alliance for Education in Coaching (GSAEC) standards. It is also approved by the Center for Credentialing & Education (CCE) as a Board Certified Coach (BCC) program. 

Here's one way to look at it. If an experience—through coaching or anything else—reveals an interest that leads an executive away from the firm, everyone stands to gain. The executive finds a better fit and, ideally, a space in the firm becomes available to someone who is motivated by the challenges at hand. It's much the same thinking that companies have gone through regarding leadership-development programs at large. The occasional departure of a manager in whom the firm has invested a great deal is offset many times over by the increased value of those who remain.
Even though you appear to be in a trance during hypnosis, you are not unconscious. You are still aware of your surroundings, and -- despite what many stage performers may claim during an entertaining show -- you cannot be made do to anything against your will. In fact, brain tests performed on patients during hypnotism sessions have shown a high level of neurological activity.
At UNT, there are two educational options for students interested in pursuing a graduate degree in sport psychology. First, within the Department of Kinesiology, Health Promotion, and Recreation, students can pursue a master’s degree in Kinesiology that emphasizes the psychosocial aspects of sport. To learn more about this degree option, click here.

"Coaching works when it's systematic," says Babson's Hunt, and many organizations use coaching as an integrated part of a larger leadership development program. Increasingly, firms incorporate "360-degree" feedback, using the results to indicate areas in which an executive might benefit from working with a coach. Has your feedback revealed an area in which you would like to improve? Is it a skill you need to refine in order to advance through the organization? Would you benefit from an outside perspective? The answers to these questions help gauge the potential value of coaching.


While coaching has become a recognized intervention, sadly there are still no standards or licensing arrangements which are widely recognized. Professional bodies have continued to develop their own standards, but the lack of regulation means anyone can call themselves a coach. [...] Whether coaching is a profession which requires regulation, or is professional and requires standards, remains a matter of debate.

I chose the University of Ottawa in Canada for my Master’s in Sport Psychology for 2 main reasons. One of the most experienced, forerunners of Sport Psychology, Dr. Terry Orlick, is a professor at U of O. I had a conversation with him prior to applying, and he offered to be my thesis advisor, so at that point the program at University of Ottawa became the only choice for me.
Many of the clucking chicken images are the result of hypnosis’s forefather, Franz Anton Mesmer (1734-1815). Mesmer believed that there was an invisible force, a cosmic energy, that could be harnessed by one person to influence another person’s behavior. While his theory was wrong, the techniques he used were effective. These techniques were picked up on and developed over the coming years for therapeutic and medical purposes. Sigmund Freud, for instance, used hypnosis techniques. In the mid-1900s, hypnotherapy as we know it evolved. Milton Erickson (1901-1980) pioneered “indirect hypnosis,” during which therapists work with individual patients to shift their perceptions of themselves and their issues.
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