During my work with Ashridge, my coach has encouraged me to develop my own personal brand and leadership style with confidence. His insights and experience have been highly beneficial with the right level of support and challenge to push my boundaries outside of my comfort zone. I highly respect his passion for coaching and strongly advocate his approach.
There is also a range of options available, from one-on-one meetings to phone sessions to CDs and tapes. McGrail and Grossman agree that while potentially useful, recordings are not usually as effective as personal sessions. And there’s no shortage of opinions on the best ways to quit smoking; the gamut runs from hypnotherapy to Zyban and Nicotine Anonymous.
Thanks for your article Nadine. There is now further evidence of the Coaching Ripple Effect in the groundbreaking research by Dr Sean O’Connor & Dr Michael Cavanagh (2013). They are in fact colleagues of Tony Grant at the University of Sydney. To give a balanced view, Tony’s article on ROI as a poor measure of coaching success (2012) is also worth a read.
Sport psychology can be used to help understand what motivates athletes and what makes them perform better. Professionals in this field are very knowledgeable and compassionate regarding the challenges and pressures that most athletes face today. Athletes that take advantage of counseling from a sport psychologist will often be better contenders and have more fulfilling careers.
Some popular beliefs attached to weight loss have been shown to either have less effect on weight loss as commonly believed or are actively unhealthy. According to Harvard Health, the idea of metabolism being the "key to weight" is "part truth and part myth" as while metabolism does affect weight loss, external forces such as diet and exercise have an equal effect.[43] They also commented that the idea of changing one's rate of metabolism is under debate.[43] Diet plans in fitness magazines are also often believed to be effective, but may actually be harmful by limiting the daily intake of important calories and nutrients which can be detrimental depending on the person and are even capable of driving individuals away from weight loss.[44]
Sport psychology can be used to help understand what motivates athletes and what makes them perform better. Professionals in this field are very knowledgeable and compassionate regarding the challenges and pressures that most athletes face today. Athletes that take advantage of counseling from a sport psychologist will often be better contenders and have more fulfilling careers.
And yet, every day, posters, commercials, and cigarette labels tell people not to smoke. I tell myself not to smoke. It doesn't seem to be working fast enough. Although the number of smoking adults in the U.S. dropped from 20.9 percent to 17.8 percent from 2005 to 2013, smoking is still responsible for 480,000 deaths per year in the United States, and 6 million worldwide, the Centers for Disease Control and Prevention reports. Most of them have been told: Don't.
Consider Rob Bernstein. (In the interest of confidentiality, I use pseudonyms throughout this article.) He was an executive vice president of sales at an automotive parts distributor. According to the CEO, Bernstein caused trouble inside the company but was worth his weight in gold with clients. The situation reached the breaking point when Bernstein publicly humiliated a mail clerk who had interrupted a meeting to get someone to sign for a parcel. After that incident, the CEO assigned Tom Davis to coach Bernstein. Davis, a dapper onetime corporate lawyer, worked with Bernstein for four years. But instead of exploring Bernstein’s mistreatment of the support staff, Davis taught him techniques for “managing the little people”—in the most Machiavellian sense. The problem was that, while the coaching appeared to score some impressive successes, whenever Bernstein overcame one difficulty, he inevitably found another to take its place.
The least intrusive weight loss methods, and those most often recommended, are adjustments to eating patterns and increased physical activity, generally in the form of exercise. The World Health Organization recommended that people combine a reduction of processed foods high in saturated fats, sugar and salt[10] and caloric content of the diet with an increase in physical activity.[11]
Low-calorie diets are also referred to as balanced percentage diets. Due to their minimal detrimental effects, these types of diets are most commonly recommended by nutritionists. In addition to restricting calorie intake, a balanced diet also regulates macronutrient consumption. From the total number of allotted daily calories, it is recommended that 55% should come from carbohydrates, 15% from protein, and 30% from fats with no more than 10% of total fat coming from saturated forms.[citation needed] For instance, a recommended 1,200 calorie diet would supply about 660 calories from carbohydrates, 180 from protein, and 360 from fat. Some studies suggest that increased consumption of protein can help ease hunger pangs associated with reduced caloric intake by increasing the feeling of satiety.[4] Calorie restriction in this way has many long-term benefits. After reaching the desired body weight, the calories consumed per day may be increased gradually, without exceeding 2,000 net (i.e. derived by subtracting calories burned by physical activity from calories consumed). Combined with increased physical activity, low-calorie diets are thought to be most effective long-term, unlike crash diets, which can achieve short-term results, at best. Physical activity could greatly enhance the efficiency of a diet. The healthiest weight loss regimen, therefore, is one that consists of a balanced diet and moderate physical activity.[citation needed]
"Are you overwhelmed by your stress, emotions, or current ways of thinking? Maybe you are struggling with anxiety, depression, a romantic or family relationship, decision, or difficult adjustment/transition period? Regardless of what you are facing, I work from a belief that all people have resilience to face life's challenges-and my role is to help you find that strength within yourself. With every client, I am genuinely interested in learning more about you and how I can be most helpful-which means I will use an individualized/customized approach, as opposed to a "one-size fits all" treatment."
Coaching in education is seen as a useful intervention to support students, faculty and administrators in educational organizations.[24] For students, opportunities for coaching include collaborating with fellow students to improve grades and skills, both academic and social; for teachers and administrators, coaching can help with transitions into new roles.[24]
Hypnotherapy is a form of therapy used to reprogram the subconscious mind. When under hypnosis, you put your mind and body into a heightened state of learning, making you more susceptible to suggestions for self-improvement or behavior modification. The goal is to put the subconscious and conscious mind in harmony, which in turn helps give you greater control over your behavior and emotions.
Eric Hehman is CEO and principal of Austin Asset, a financial services firm in Austin, Texas. When Hehman was tapped to succeed the founder as CEO, he turned to Larry Fehd of Human Performance Strategies for guidance. Fehd offered a blend of consulting and coaching. As a consultant, he offered a road map for Hehman’s successful transition as CEO and firm leader. As a coach, he held Hehman accountable while offering support and candid feedback. “My coach was always asking me, ‘So what are you going to do?’” Hehman said. “He wouldn’t let me duck when things got difficult.”
What will set successful executive coaches apart from others in the coming years is their ability to demonstrate measurable results. Savvy clients will only choose executive coaching organizations that can clearly demonstrate how they helped their coachees move the needle. Pre- and post-360 interviews, structured feedback and other tools will be used to quantify and qualify results. - Loren Margolis, Training & Leadership Success LLC

One of the challenges in the field of coaching is upholding levels of professionalism, standards and ethics.[26] To this end, coaching bodies and organizations have codes of ethics and member standards.[1]:287–312[27] However, because these bodies are not regulated, and because coaches do not need to belong to such a body, ethics and standards are variable in the field.[26][28] In February 2016, the AC and the EMCC launched a "Global Code of Ethics" for the entire industry; individuals, associations, and organizations are invited to become signatories to it.[29][30]:1


Elite athletes, dancers and singers all have coaches. It would be inconceivable to expect a person to go it alone in professions like those without one. They require consistently high performance and support. The business world is no different. Executives interact in an equally demanding environment leading people in today’s complex, competitive global marketplace. Therefore, being offered a professional coach is often seen as a perk on most jobs; it’s a sign that an organization is investing in a leaders’ success.
To investigate the effectiveness of cognitive hypnotherapy (CH), hypnosis combined with cognitive-behavioral therapy (CBT), on depression, 84 depressives were randomly assigned to 16 weeks of treatment of either CH or CBT alone. At the end of treatment, patients from both groups significantly improved compared to baseline scores. However, the CH group produced significantly larger changes in Beck Depression Inventory, Beck Anxiety Inventory, and Beck Hopelessness Scale. Effect size calculations showed that the CH group produced 6%, 5%, and 8% greater reduction in depression, anxiety, and hopelessness, respectively, over and above the CBT group. The effect size was maintained at 6-month and 12-month follow-ups. This study represents the first controlled comparison of hypnotherapy with a well-established psychotherapy for depression, meeting the APA criteria for a "probably efficacious" treatment for depression.
Weight loss, in the context of medicine, health, or physical fitness, refers to a reduction of the total body mass, due to a mean loss of fluid, body fat or adipose tissue or lean mass, namely bone mineral deposits, muscle, tendon, and other connective tissue. Weight loss can either occur unintentionally due to malnourishment or an underlying disease or arise from a conscious effort to improve an actual or perceived overweight or obese state. "Unexplained" weight loss that is not caused by reduction in calorific intake or exercise is called cachexia and may be a symptom of a serious medical condition. Intentional weight loss is commonly referred to as slimming.

It further identified target groups that would benefit from sports psychology, including active amateur and professional athletes; sports teams and leagues, athletes suffering from temporary or permanent injuries; as well as the family members, teammates, coaches and friends of athletes. Finally, the APA identified specific problems and the techniques that could be used to address them, including mental skills training, visualization and motivational techniques, rehabilitation counseling after injuries, stress management, boosting self-confidence, leadership and team-building training, and counseling for eating disorders or substance abuse.


“Unlike therapy, which goes into depth about various issues usually dealing with the past and consulting which generally results in giving the client answers, coaching is more action-oriented and focuses primarily on the present and future.”[2] Coaching focuses on what the client wants and utilizes a process through the one-on-one coaching sessions to enable the client to self-discover, learn and determine their own “answers”. It is the client who determines the goals and commits to their goal, while allowing the coach to help hold them accountable.
Cognitive behavioural hypnotherapy (CBH) is an integrated psychological therapy employing clinical hypnosis and cognitive behavioural therapy (CBT).[14] The use of CBT in conjunction with hypnotherapy may result in greater treatment effectiveness. A meta-analysis of eight different researches revealed "a 70% greater improvement" for patients undergoing an integrated treatment to those using CBT only.[15]
×