I passed this diagnosis along to the executive vice president of human resources, and he concurred. Mansfield’s coaching ceased, and after her boss and I conducted a carefully crafted intervention he agreed to seek outpatient psychotherapy. Several years later, Mansfield was thriving as a manager, and she had developed a more fulfilling personal life.


I was skeptical at first like most. I smoked for 21 years 1 pack a day. The idea of quitting alway terrified me, I basically had given up all hope I would ever be able to quit and just excepted my fate a life time smoker. I can not believe how this has changed my life. It made it almost pain free to quit . I am 1 month in as a non smoker and barely think of cigarettes unless I see someone with them and even then I have no desire. Rita is magical. I tried everything, and nothing worked till this. I think you do need to really want to quit though. So make sure your in a good head space but I'm confident it will work for you too. Rita gave me my life back and I've jogged for the first time in over 20 years. Can't recommend her enough this is the real thing I assure you !

I work with athletes and performers at every level, from novice and recreational to elite and professional, so the situations that I address are constantly evolving, bringing different challenges each day. I may give training to an entire team, meet with an individual client at my office, or observe a client at practice or at a competition. I may speak with their coaches or families; it just depends on what we are trying to accomplish. We work on developing the mental side of their game and performance. This involves building skills in areas such as focus, concentration, motivation, goal-setting, managing intensity, overcoming performance obstacles, stress management, and learning how to perform optimally even under pressure. We also address issues such as performance anxiety, burnout, lack of confidence, recovering from an injury, and handling performance pressures that come when new levels of achievement are attained.
Psychological assessment and treatment are no silver bullet—and can in fact be gratuitous. For instance, a coach who trains executives to enhance their strategic-planning abilities need not be a psychiatrist. But don’t assume that all executives who have planning problems lack the necessary skills. Can a psychological disorder interfere with developing a business plan? Absolutely, if the client suffers from clinical depression, which is known to block one’s ability to engage in constructive, goal-oriented behavior. Without safeguards to prevent coaches from training those whose problems stem not from a lack of skills but from psychological problems, the executives being coached and the companies they work for will suffer.
McNulty’s mandate was to shadow Mirabella 24/7 for as long as needed to ensure that he would grow into his position. From the start of their relationship, McNulty and Mirabella had two private meetings a day during which McNulty analyzed Mirabella’s behavior and role-played effective styles for mastering interpersonal situations that Mirabella did not handle well. True to his jock background, McNulty reacted to Mirabella’s avowals of ineptitude and anxiety with exhortations. “Quitters never win, and winners never quit” was a favorite comment of his, but at times McNulty would also chide Mirabella for being a “weakling” who needed to “act like a man” to deal with the demands of his preordained role within the company.
That's in part because there isn't enough data. While some studies have shown positive results, they differ too much for anyone to draw a solid conclusion. Few studies that have been done over the years met HHS’s inclusion criteria, owing in part to the vast array of methodologies used. “There was no common or standard intervention technique to analyze,” the guidelines read. “Moreover, an independent review of nine hypnotherapy trials by the Cochrane Group found insufficient evidence to support hypnosis as a treatment for smoking cessation.”
The coach is accountable to the client (the individual being coached), the client’s direct manager, and human resources (if applicable, as HR is not always involved in the process). The single most important element of the coaching is confidentiality between coach and client. A coach should never reveal the content of their coaching conversations to the client’s manager or any other party without the client’s prior consent. The coach may, at times, facilitate three-way conversations between the coach, client, and the client’s manager.

Sports psychology is a hybrid field in which scientific theories about human perception, memory and motivation are applied in physiological contexts including biomechanics and kinesiology. As with other psychological fields of study, extensive education and training is required, usually including a doctoral degree and several years of postgraduate training.
Returning to play after an injury can sometimes be difficult for many athletes depending on the nature of the injury. Athletes are often left with “mental scars” long after an injury is physically healed. A sports psychologist can help injured athletes cope better with the pressures associated with returning to a prior level of performance–pre-injury.

Applied sport and exercise psychology consists of instructing athletes, coaches, teams, exercisers, parents, fitness professionals, groups, and other performers on the psychological aspects of their sport or activity. The goal of applied practice is to optimize performance and enjoyment through the use of psychological skills and the use of psychometrics and psychological assessment.[28]
“Each unhealthy current behavior, such as smoking, losing one’s temper, excessive alcohol consumption, or compulsive overeating has a chain of events that laid the foundation for all of our current unhealthy choices. Through the ‘memory chip’ that has been laid down in the subconscious mind, we can trace back the experiences and subconscious decisions we made as children that may be leading us to the behavior that is no longer healthy for us.”
Changing the way you think and act is tough even when you have support from others. But when key leaders above or beside you are indifferent, skeptical or hostile to changes you're trying to make, things get exponentially more difficult. Coaching works best when key people in the executive's world stand solidly behind her. They need to provide tailwinds, not headwinds. Coaching relationships in a vacuum of support fall apart before any goals are achieved.

During your first session, you will likely begin by telling the therapist about your goals and issues. You will then work together to come up with a treatment plan. Once you enter a state of hypnosis, your body will feel calm and relaxed, even as you enter a state of increased awareness, similar to the way you might feel when meditating. Your therapist will speak to you in a calm and gently assertive voice, and place the suggestions you agreed to in your treatment plan into your subconscious mind.


Entry-level positions for licensed sports psychologists typically require a master's or doctorate degree in clinical psychology, sports psychology or counseling. Very few schools currently offer full sports and exercise psychology programs at the undergraduate or graduate level. Undergraduate students may consider pursuing double majors in psychology and exercise science, or a major in one discipline with a minor in the second.
We don’t aim to use scare tactics because research from the field of neuropsychology has shown that scaring smokers doesn't help them stop (1) In fact what most smokers do when they’ve been scared is…reach for the cigarettes. Scary anti-smoking pictures of, for example, diseased lungs have been show not to deter smoking but stimulate a part of the brain known as the “craving spot.” (1) (2)

Hypnosis can be defined as a procedure during which changes in sensations, perceptions, thoughts, feelings or behaviour are suggested. Hypnosis can be used to amplify whatever it is about therapy that makes it therapeutic. It permits a wide range of choices regarding where and how to intervene in the patient's problems. In this paper, we set out to examine the rationale of using hypnotherapy to manage various types of sleep disorders, and to explore the techniques, strategies and hypnotic scripts employed by various hypnotherapists. We also examine the research data available on the efficacy of hypnosis in the treatment of sleep disorders. Acute and chronic insomnia often respond to relaxation and hypnotherapy approaches, along with sleep hygiene instructions. Hypnotherapy has also helped with nightmares and sleep terrors. There are several reports of successful use of hypnotherapy for parasomnias, specifically for head and body rocking, bedwetting and sleepwalking. Hypnosis is a specialised technique, not a therapy itself, and should be used as an adjunctive intervention within a complete psychological and medical treatment package. Most of the literature is limited to case reports or studies with such a small sample that at times it is very difficult to interpret the results. There is a major placebo effect, so uncontrolled trials are of limited value. It is hard to perform a randomised, double-blind, controlled trial to evaluate hypnotherapy given that cooperation and rapport between patient and therapist is needed to achieve a receptive trance state.
The issue is threefold. First, many executive coaches, especially those who draw their inspiration from sports, sell themselves as purveyors of simple answers and quick results. Second, even coaches who accept that an executive’s problems may require time to address still tend to rely solely on behavioral solutions. Finally, executive coaches unschooled in the dynamics of psychotherapy often exploit the powerful hold they develop over their clients. Sadly, misguided coaching ignores—and even creates—deep-rooted psychological problems that often only psychotherapy can fix.

Despite some web sites and promotional materials that say otherwise, hypnosis is not an approved therapy by the American Medical Association (AMA). The organization does not have an official position on the use of hypnosis. A position statement regarding the use of the technique for medical and psychological purposes was rescinded by the AMA in 1987.
Applied sport psychology is the study and application of psychological principles of human performance in helping athletes consistently perform in the upper range of their capabilities and more thoroughly enjoy the sport performance process. Applied sport psychologists are uniquely trained and specialized to engage in a broad range of activities including the identification, development and execution of the mental and emotional knowledge, skills and abilities required for excellence in athletic domains; the understanding, diagnosing and preventing of the psychological, cognitive, emotional, behavioral and psychophysiological inhibitors of consistent, excellent performance; and the improvement of athletic contexts to facilitate more efficient development, consistent execution and positive experiences in athletes.
The first step for me was not a healthy one. Toward the end of 2015, I had my gallbladder removed and I was battling kidney stones as well as ruptured ovarian cysts. I was in so much pain that I physically could not bring myself to eat or I would get sick. I spent two weeks in the hospital because I had dropped 60 pounds in two months. They wanted to put a feeding tube in me, but I had to fight it and essentially relearn to eat as well as exercise to regain all the muscle I had lost from being sick.
Take Jennifer Mansfield, vice president of training and development at a large software manufacturer. An acknowledged workaholic, Mansfield had followed a traditional path within her corporation, rising through the ranks by fulfilling every assignment with stellar results. When she was promoted to a managerial position, however, Mansfield’s self-confidence began to slip. As a boss, she found it hard to delegate. Accustomed to delivering 110%, she was loath to cede control to her direct reports. She also found it impossible to give negative feedback. As a consequence, her work and that of her subordinates started to suffer, and she was missing deadlines.
It is far easier to describe what hypnosis is not rather than to describe what it is. For example, it is not one person controlling the mind of another. The patient is not unconscious and does not lose control of his or her faculties. People will not do things under hypnosis that they would be unwilling to do otherwise. The person being hypnotized is always in control. The hypnotized person decides how deep the trance will be, what suggestions will be accepted, and when to awaken. Therefore, a hypnotyized person cannot be forever "lost" if the therapist should fall dead during an induction or while the patient is deep in trance.

It might seem that way at some organizations, at least to the untrained eye. IBM has more than sixty certified coaches among its ranks. Scores of other major companies have made coaching a core part of executive development. The belief is that, under the right circumstances, one-on-one interaction with an objective third party can provide a focus that other forms of organizational support simply cannot.
Hypnotherapy has been used to stop self-destructive and addictive habits like smoking. It has also been used to curb the urge to eat for overeaters, to stem the disruptive actions of tics, cure insomnia , stop bed-wetting, and minimize anxiety. Excessive stress can be generated from any number of sources and can be the springboard for anxiety. Some of the more prominent sources of anxiety and stress for which people seek hypnotherapy are: public speaking, test taking, and job stress. Hypnotherapy also works well for other anxiety disorders such as phobias and has proven to be an effective treatment for mild to moderate depression. In one study, hypnotherapy was used in conjunction with traditional cognitive therapy, to assist persons who had severe aversion to needles. The treatment was necessary, because it was essential that each participant receive periodic medical injections. However, the participants would have become non-compliant without the adjunct intervention of hypnotherapy. In another case, involving care for terminally ill cancer patients, it was concluded that hypnotherapy was more effective at enhancing quality of life and relieving anxiety and depressive symptoms, when compared to others who received traditional care.
It is used for a wide variety of applications, and studies into its efficacy are often of poor quality[2] which makes it difficult to determine efficacy. Several recent meta-analyses and systematic reviews of the literature on various conditions have concluded that the efficacy of hypnotherapy is "not verified",[3] that there is no evidence[4][5] or insufficient evidence[6][7] for efficacy.
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