While the science might not fall in favor of hypnosis’ effects, the experiences of Margaret and Jonathan speak loudly to its potential. What’s important is that those considering hypnosis perform some due diligence. Becoming a hypnotherapist isn’t like becoming a doctor where there’s a set curriculum and a series of nationally recognized qualification tests; rather there are variety of ways to become “certified,” ranging from traditional schools to online courses. One of the most respected certification-givers is the American Council of Hypnotist Examiners. McGrail cautions that hypnotherapy isn’t regulated in California or most other states. “There are a lot of people that call themselves certified that are not well-trained or competent,” he says. “While they can’t do any harm, they won’t do any good. Do your homework.”
Coleman Griffith worked as an American professor of educational psychology at the University of Illinois where he first performed comprehensive research and applied sport psychology. He performed causal studies on vision and attention of basketball and soccer players, and was interested in their reaction times, muscular tension and relaxation, and mental awareness.[11] Griffith began his work in 1925 studying the psychology of sport at the University of Illinois funded by the Research in Athletics Laboratory.[12] Until the laboratory's closing in 1932, he conducted research and practiced sport psychology in the field. The laboratory was used for the study of sports psychology; where different factors that influence athletic performance and the physiological and psychological requirements of sport competitions were investigated. He then transmitted his findings to coaches, and helped advance the knowledge of psychology and physiology on sports performance. Griffith also published two major works during this time: The Psychology of Coaching (1926) and The Psychology of Athletics (1928). Coleman Griffith was also the first person to describe the job of sports psychologists and talk about the main tasks that they should be capable of carrying out. He mentioned this in his work “Psychology and its relation to athletic competition”, which was published in 1925.[13] One of the tasks was to teach the younger and unskilled coaches the psychological principles that were used by the more successful and experienced coaches. The other task was to adapt psychological knowledge to sport, and the last task was to use the scientific method and the laboratory for the purpose of discovering new facts and principles that can aid other professionals in the domain.
The program includes classes in the areas of Assessment and Interviewing, Transitional Coaching (focusing on leaders who are attempting to adapt to new work environments), Developmental Coaching focusing on accelerating the development of high-potential leaders), and Performance Coaching (focusing on leaders who are attempting to overcome performance issues)
Performance Consultants provides you with the opportunity to fulfil your potential by working one-to-one with a choice of some of the world’s best executive coaches. Our worldwide team of highly qualified and experienced coaches are rigorously selected to meet our high standards both in coaching practice and in business experience. Our coaches have a combination of recognized coaching qualifications, advanced academic degrees and corporate backgrounds.

More recently, the role of sport psychologist has been called on to meet the increasing demand for anger management for athletes. Increasingly, Sport Psychologists have needed to address this topic and provide strategies and interventions for overcoming excessive anger and aggression in athletes, and techniques for athletes to manage emotions. A comprehensive anger management program for athletes was developed by Dr. Mitch Abrams, a licensed sport psychologist who authored “Anger Management in Sport”[21]


As with other treatment providers, recommendations from family or friends are a great place to start. You can also check with a therapist, naturopath, or acupuncturist for recommendations. There are several databases of certified hypnotherapists online too. Try checking the American Society of Clinical Hypnosis’s database, or the General Hypnotherapy Register. You’ll want to check the therapist’s website before you choose, making sure to look for credentials and testimony from previous patients if available.

In some countries, there is no certification or licensing required to be a business or executive coach, and membership of a coaching organization is optional. Further, standards and methods of training coaches can vary widely between coaching organizations. Many business coaches refer to themselves as consultants, a broader business relationship than one which exclusively involves coaching.[18]
“We brought Performance Consultants International in to Mubadala to help us launch and deliver an Executive Coaching programme to the top tiers of our organization. We maintained constant contact throughout the set-up phase. We had a true partnership with Performance Consultants who helped us every step of the way, from concept to launch to implementation and ongoing tracking. The launch event wildly exceeded expectations and the ongoing support I needed was always there. I wouldn’t hesitate in recommending them for an Executive Coaching framework in any ambitious organization”

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Consider Jim Mirabella, an executive earmarked for leadership at an electronic games manufacturer. Ever since the CEO had promoted him to head of marketing, Mirabella had become impossible to work with. Colleagues complained that he hoarded information about company strategy, market indicators, sales forecasts, and the like. The theory circulating through the grapevine was that Mirabella’s aim was to weaken junior executives’ ability to make informed contributions during inter-divisional strategic-planning sessions. He was assigned an executive coach.
For many years I have tried various methods of giving up smoking – none worked – then I tried your self hypnosis CD for 7 days. I found it very relaxing and coupled with the use of nicotine replacement products (patches and nasal spray) I succeeded for a continuous 7 months without any discomfort. Unfortunately, I have found that hypnosis needs to be topped up at regular intervals to last and this I did not do. I needed and still need to ‘quit the weed’ for health reasons and intend to recommence the self hypnosis course again in the very near future. Where I had failed before was a lack of resolve or in other words will power. By using the self hypnosis CD I found I was easily able to allow my subconscious to dictate whether I smoked or not, rather than use will power which I have in little resource. All in all I would thoroughly recommend the use of this self hypnosis treatment to give up smoking, provided you’re prepared to top up the hypnosis periodically.
Positive psychology is the scientific study of what's right with people, of what makes people thrive and flourish. In the coming years, executive coaches will be using the scientific principles of positive psychology to help their clients create more positive, more productive, and more profitable workplaces, and also apply these principles to their own lives. - Laura Belsten, CEO PARTNERSHIP
For many people, playing sports is a fun way to stay fit, and compete with friends and peers. A select few might also make a pretty decent living by playing professional sports. But what makes some strive to play sports, to compete? What makes some push themselves to their limits for nothing more than the satisfaction of winning? How does playing sports affect people mentally and emotionally?
The landscape of leading organizations is changing, and more companies are turning to coaches to increase their effectiveness and sustainability. To meet that demand, our Certificate in Executive Coaching takes an innovative approach to developing the skills students need to improve the performance and satisfaction of individuals and teams to achieve organizational goals.

Griffith opened an athletic research laboratory at the University of Illinois in 1925. In 1925 he published an article, 'Psychology and Its Relation to Athletic Competition,' which is considered one of his most important works/writings. He also published a couple of textbooks, namely Psychology of Coaching and Psychology and Athletes. Griffith's progress was stunted when his lab was shut down in 1931 at the beginning of the Great Depression.

It was a roller coaster of emotion. I really used my illness as a turning point. Since I had to relearn to eat, I started with healthier options, like yogurt and vegetables, and really changed my diet from there. What kept me motivated was continuing to shed pounds, my clothes getting looser, and the sizes getting smaller. I partially became obsessed with seeing how low I could possibly go. Could I get to a size small? A size 5?
Hypnosis is a powerful tool to help clients overcome challenging issues such as anxiety, phobias, pain management, hot flashes and more. Hypnosis is also a way to help let go of addictions like smoking, overeating and gambling. In and of itself, hypnosis is not a therapy, but it can be used in conjunction with therapy to empower and encourage the person receiving it to make positive change. Some people are more susceptible to hypnosis and will benefit more from hypnotherapy than others.
Performance Consultants specializes in evaluating the impact of coaching engagements and estimating the return on investment (ROI). We use our in-house coaching evaluation tool, Coaching for Performance ROI, to measure the baseline at the outset of the coaching relationship and the growth and development that has occurred during the coaching sessions. Depending on the position of the coachee within the organization, it is possible to trace the impact to the bottom line – see the easyJet Case Study for example. Please note that the confidentiality of the coaching is not compromised through this method.

As chronic obstructive pulmonary disease (COPD) advances, about 35% of patients experience severe weight loss called pulmonary cachexia, including diminished muscle mass.[31] Around 25% experience moderate to severe weight loss, and most others have some weight loss.[31] Greater weight loss is associated with poorer prognosis.[31] Theories about contributing factors include appetite loss related to reduced activity, additional energy required for breathing, and the difficulty of eating with dyspnea (labored breathing).[31]


Sports psychology is a hybrid field in which scientific theories about human perception, memory and motivation are applied in physiological contexts including biomechanics and kinesiology. As with other psychological fields of study, extensive education and training is required, usually including a doctoral degree and several years of postgraduate training.
I was a smoker for thirty years, two packs a day. I never thought I would be able to quit without going through agony and torment. I tried the gum and the chantax and cold turkey and everything, but I never lasted more than a day without smoking. Last week I went to see Rita and it was quite an amazing experience. She made me look at the activity of smoking in a whole new way. It wasn't filling the void, it was creating the void. With that in mind, I left her office able to discontinue this crazy void-creating habit without too much struggle. Of course, there were moments of weakness where I thought I might give in to the craving, but her hypnosis helped me motor through those. I have not smoked for nine days now and I feel free at last. Thank you Rita.
Many times, an executive team will have an off-site conference where the company’s strategic plan is discussed, vision & values are established, and/or team goals are determined. As a result of this different team process, individuals make a “commitment” to change in order to help the organization move forward or to the next level. In other words, if change is to happen, everyone has to commit to doing something differently than they have done previously. Individual executive coaching then follows the off-site meeting for six to twelve months to ensure the team objectives are being met and remain in focus. The above description of Executive Coaching would apply. Quarterly “check-ins” with the team are held to validate progress and ensure main priorities are still correct.
Griffith began offering the first course in sports psychology in 1923, and later published the first book on the subject titled The Psychology of Coaching (1926). Unfortunately, Griffith’s lab was closed in 1932 due to lack of funds. After the lab was shut down, there was very little research on sports psychology until the subject experienced a revival of interest during the 1960s.
The British Psychological Society commissioned a working group to survey the evidence and write a formal report on hypnotherapy in 2001. They found, “Enough studies have now accumulated to suggest that the inclusion of hypnotic procedures may be beneficial in the management and treatment of a wide range of conditions and problems encountered in the practice of medicine, psychiatry and psychotherapy.”
Improvements that stem directly from coaching engagements include: enhanced executive learning, gains in corporate performance, enhanced relationships, increased leadership effectiveness and personal and organizational improvements. In the process, not only do executives improve themselves but substantially have a greater impact on their organization. Benefits to the organization include enhanced individual and organizational performance which positively affect organizational culture. These further provide enhanced reputation within the industry, improved employee morale, and positive work environments, thus greater productivity and enhanced client relationships. Coaching can be your competitive edge!
Identify Your Personal Vulnerabilities: All of us tend to develop a “cover story” along the course of our lives - what I called the narrower, “false” self in a previous post - beneath which is our “secret plot” - the real story, including our emotional blind spots, fears and pockets of dysfunctional behavior that can become hidden drivers of our lives. How can you rectify and grow through them?

Coaching at the executive and supervisory levels offers leaders a powerful one-on-one and team assist to expand their capacities to impact and make a difference with their programs, people, organizations, environments, and with themselves with the intent of producing significant results and improving acquisition outcomes.  Through a coaching relationship, leaders commit to:
Consider Rob Bernstein. (In the interest of confidentiality, I use pseudonyms throughout this article.) He was an executive vice president of sales at an automotive parts distributor. According to the CEO, Bernstein caused trouble inside the company but was worth his weight in gold with clients. The situation reached the breaking point when Bernstein publicly humiliated a mail clerk who had interrupted a meeting to get someone to sign for a parcel. After that incident, the CEO assigned Tom Davis to coach Bernstein. Davis, a dapper onetime corporate lawyer, worked with Bernstein for four years. But instead of exploring Bernstein’s mistreatment of the support staff, Davis taught him techniques for “managing the little people”—in the most Machiavellian sense. The problem was that, while the coaching appeared to score some impressive successes, whenever Bernstein overcame one difficulty, he inevitably found another to take its place.
Vitamin C helps your body to expel the toxins released into the bloodstream as your body clears the effects of smoking. Vitamin B calms and nourishes the nervous system. A Multivitamin & mineral helps with times of stress and generally to boost the immune system. Zinc helps with the absorption of vitamin C and with the deficiencies caused by smoking and also helps with premature skin-aging.

Applied Sports Psychologists instruct individual athletes and sports teams on the various methods of mental conditioning, including visualization, concentration and relaxation techniques. Many sports psychologists work onsite with sports teams alongside coaches, trainers and managers. Others practice independently and perform consulting services on an as-needed basis.
Being able to see, understand and deal effectively with others’ perspectives is key to successful leadership (as well as personal life). That capacity, part of self-awareness, is empathy. Two recent studies show its crucial role. One looked at the impact of power in an organization upon behavior; the other, its impact upon brain activity. Both studies found that increased power reduces empathy.
Today, sport and exercise psychologists have begun to research and provide information in the ways that psychological well-being and vigorous physical activity are related. This idea of psychophysiology, monitoring brain activity during exercise has aided in this research. Also, sport psychologists are beginning to consider exercise to be a therapeutic addition to healthy mental adjustment.
Athletes aren't the only ones that can benefit from sport psychology, however, although they are the most likely. Some individuals who are in the middle of high stress and highly competitive careers might also benefit from a few counseling sessions with sport psychologists. This can include professionals such as business people, performing artists, and politicians.
There is an intense mental toll of reaching—and remaining—at the pinnacle of a sport. “The top six inches of the body matter just as much the rest,” says Matthew Cunliffe, a sports psychologist, who spoke with Quartz about what goes through the minds of elite athletes and how psychologists can help them win. The conversation has been edited and condensed for clarity.
In today’s demanding business environment (cost pressures leading to flatter organizations, executive managers with more direct reports, “speed to market” as a competitive advantage with time pressure, etc.) executives have limited opportunity to devote time and energy to their own development as leaders. “Most executives struggle to fulfill the responsibilities of their positions and are too busy and too stressed to step back and learn from their experiences or to implement changes to satisfy best management practices.”[3]
Exercise psychology and sport psychology involve the scientific study of the psychological factors that are associated with participation and performance in sport, exercise and other types of physical activity. Sport psychologists are interested in two main areas: (a) helping athletes use psychological principles to achieve optimal mental health and to improve performance (performance enhancement) and (b) understanding how participation in sport, exercise and physical activity affects an individual's psychological development, health and well-being throughout the lifespan.
Hypnosis is the most effective way of giving up smoking, according to the largest ever scientific comparison of ways of breaking the habit. A meta-analysis, statistically combining results of more than 600 studies of 72,000 people from America and Europe to compare various methods of quitting. On average, hypnosis was over three times as effective as nicotine replacement methods and 15 times as effective as trying to quit alone.
There appears to be a rift between members of AASP who would like the organization to function as a trade group that promotes the CC-AASP certificate and pushes for job development, and members of AASP who would prefer the organization to remain as a professional society and a forum to exchange research and practice ideas. Many AASP members believe that the organization can meet both needs effectively. These problems were illustrated in AASP founding president John Silva's address at the 2010 conference. Silva highlighted five points necessary for AASP and the greater field of applied sport psychology to address in the near future:
"I understand that thinking about talking to someone can be an anxiety provoking process - I will work with you to provide a nonjudgmental environment where we can safely discuss and explore your concerns, whatever they may be. I will help you better understand the connections between past experiences and your current difficulties, which I believe can ultimately lead to you having a more fulfilling life."
The answer is simple: Executive coaches offer seemingly quick and easy solutions. CEOs tell me that what they fear most about psychotherapy is not the cost in dollars but the cost in time. A coaching engagement typically lasts no more than six months. Psychotherapy, by contrast, is seen as a long-term treatment; people joke that it takes six months for therapist and patient just to say hello. What’s more, therapy requires a greater time commitment than the standard 50-minute sessions; it also involves travel to and from the therapist’s office, taking even more time away from work.
Sloane Perras, chief legal officer for The Krystal Co., has worked with several coaches over the years. “My first coach helped me deal with an enemy at work. I was able to understand my own part in the situation and to mitigate the effects of the drama. I learned so much from that situation that now I use my coach to facilitate and focus me on setting goals. If I didn’t have a coach, I would never take time out to think about my future and navigating my way forward.”
Dave Elman was a master hypnotherapist, teaching physicians, dentists and psychologists back in the 1950s how to do what they should already have been taught in their training. This book is full of stories, examples and dialogues with clients that demonstrate his ability to work successfully with a stunning array of people. It is truly amazing that it has taken over 50 years since his work in order for hypnosis to begin emerging as the tool for personal transformation that it is. Although the history of hypnosis is much older that that, it has long suffered the indignity of scorn by those who don't understand it, fear it or simply believe it can't really work.
As our culture changes, so will the delivery methods of coaches to clientele. The days of in-person coaching are dwindling. Webinars, online training, and digital coaching delivery methods for clients will become the norm. Professionals will want coaching that is easily accessible and fits into their schedule. Be prepared to diversify in order to remain valuable and relevant. - Erin Urban, UPPSolutions, LLC
Practice in the field of applied sport and exercise psychology usually involves a combination of individual and group consulting or counseling depending on the style of the professional conducting the intervention and the needs of the client.  Although there are many specific concepts within applied sport and exercise psychology (e.g., goal setting, concentration, motivation, relaxation, imagery), the general goal is to teach mental skills necessary to perform consistently in training and competition, increase adherence to exercise programs, and to help individuals realize their potential.
Coachability, in my opinion, is the number-one success factor to consider. The reason is that no matter how experienced or effective the coach might be, no change of the executive (coachee) will occur if the executive does not want to change, recognize the need to change, or does not take responsibility for the change needed. The executive needs to be open to feedback, willing to use the feedback to commit to change, and be willing to be held accountable to the commitment.

After just a few weeks of working with Bernstein, I realized that he had a serious narcissistic personality disorder. His behavior was symptomatic of a sense of entitlement run amok. It is not at all uncommon to find narcissists at the top of workplace hierarchies; before their character flaws prove to be their undoing, they can be very productive. Narcissists are driven to achieve, yet because they are so grandiose, they often end up negating all the good they accomplish. Not only do narcissists devalue those they feel are beneath them, but such self-involved individuals also readily disregard rules they are contemptuous of.
Leadership isn't a skill you ever finish learning. Rather, it continues to develop over time, with each problem and project adding new reference points and skills to your toolkit. Executive coaches guide leaders through this learning process, supporting them as they discover how to lead even more effectively. If you're interested in executive coaching—or just want to learn practical new leadership strategies—this course can help. Here, join UCLA professor and executive coach John Ullmen, PhD, as he explores the transformational features of executive coaching. John explains how to build a coaching relationship with an executive or leader, establish an informed development plan, take measures to support your leader's progress, and accelerate your growth as a coach.
Take Rich Garvin, the CEO of an athletic shoe manufacturing company with sales in excess of $100 million a year. Despite his company’s size, Garvin had never hired a coach for any of his direct reports. He knew that his HR director used trainers and coaches, but Garvin was a finance guy first and foremost. And since the athletic shoe industry was flying high, he left personnel matters to those who were paid to worry about them. But in the late 1990s, the market for athletic shoes collapsed. In Garvin’s world, the most immediate casualty was his COO, who snapped under the strain of failing to meet sales estimates for three consecutive quarters. The COO began venting his frustration on store managers, buyers, and suppliers.
Here's one way to look at it. If an experience—through coaching or anything else—reveals an interest that leads an executive away from the firm, everyone stands to gain. The executive finds a better fit and, ideally, a space in the firm becomes available to someone who is motivated by the challenges at hand. It's much the same thinking that companies have gone through regarding leadership-development programs at large. The occasional departure of a manager in whom the firm has invested a great deal is offset many times over by the increased value of those who remain.
Team cohesion can be defined as a group's tendency to stick together while pursuing its objectives.[42] Team cohesion has two components: social cohesion (how well teammates like one another) and task cohesion (how well teammates work together to achieve their goal). Collective efficacy is a team's shared belief that they can or cannot accomplish a given task.[43] In other words, this is the team's belief about the level of competency they have to perform a task. It is important to note that collective efficacy is an overall shared belief amongst team members and not merely the sum of individual self-efficacy beliefs. Leadership can be thought of as a behavioral process that influences team members towards achieving a common goal.[44] Leadership in sports is pertinent because there are always leaders on a team (i.e., team captains, coaches, trainers). Research on leadership studies characteristics of effective leaders and leadership development.
Hypnosis, when using proven therapeutic procedures, can be a highly effective form of treatment for many mental, psychosomatic, and physical disorders. For example, through the use of regressive techniques, an adult patient may mentally voyage back to a point in youth that was particularly troublesome, allowing the healing of old emotional wounds. Another patient can be led to understand that emotional pain has been converted to physical pain, and that the pain can be eliminated once the source has been addressed. Or, a person suffering from chronic pain can be taught to control the pain without use of medications. There are a number of techniques for correcting dysfunctional behaviors such as self-destructive habits, anxiety disorders, and even managing side effects of various medical treatments and procedures.
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