In a previous role; Director of Global Leadership Programs at General Electric’s Healthcare (GEHC) business, Mary Ellen led the partnership with Lee Hecht Harrison to execute the Global Manager Coaching Program for 7,200 global GEHC managers over two-years demonstrating success in achieving goals and creating strong ties to business performance metrics.
In 2003, the American Psychological Association (APA) officially recognized sports psychology as a specialized area, or proficiency, in psychology, with the goal of providing uniformity to the development and practice of sports psychology. Several key elements were identified, including the specific knowledge needed in order to be considered specialized in sports psychology; the groups of people that would benefit from this specialty; and the problems or issues addressed through its practice.
A study of 286 smokers compared the effectiveness of hypnosis versus behavioral counseling when both interventions were combined with nicotine patches. At 6 months, 26% of the participants in the hypnosis group were abstinent compared with 18% of the behavioral group. At 12 months, the abstinence rate was 20% for the hypnosis group compared to 14% for the behavioral group. It was concluded that, for long-term quit rates, hypnosis compares favorably to standard behavioral counseling when used with nicotine patches.
In 2002, the Department for Education and Skills developed National Occupational Standards for hypnotherapy[45] linked to National Vocational Qualifications based on the then National Qualifications Framework under the Qualifications and Curriculum Authority. NCFE, a national awarding body, issues level four national vocational qualification diploma in hypnotherapy. Currently AIM Awards offers a Level 3 Certificate in Hypnotherapy and Counselling Skills at level 3 of the Regulated Qualifications Framework.[46]

And yet, every day, posters, commercials, and cigarette labels tell people not to smoke. I tell myself not to smoke. It doesn't seem to be working fast enough. Although the number of smoking adults in the U.S. dropped from 20.9 percent to 17.8 percent from 2005 to 2013, smoking is still responsible for 480,000 deaths per year in the United States, and 6 million worldwide, the Centers for Disease Control and Prevention reports. Most of them have been told: Don't.

Applied sport psychology is the study and application of psychological principles of human performance in helping athletes consistently perform in the upper range of their capabilities and more thoroughly enjoy the sport performance process. Applied sport psychologists are uniquely trained and specialized to engage in a broad range of activities including the identification, development and execution of the mental and emotional knowledge, skills and abilities required for excellence in athletic domains; the understanding, diagnosing and preventing of the psychological, cognitive, emotional, behavioral and psychophysiological inhibitors of consistent, excellent performance; and the improvement of athletic contexts to facilitate more efficient development, consistent execution and positive experiences in athletes.
“Hypnosis is a different state of mind associated with four major characteristics,” he said. First is a “highly focused attention on something.” It could be an issue you're having, or a problem you want to address. Second is disassociating oneself from the immediate physical environment. “You focus on the beach in Florida in the middle of a Boston winter,” he said, anticipating my particular winter-addled frame of mind perfectly. “Instead of traveling there, you go there with your mind, and you're fully focused on the beach.”

There are so many ways to quit smoking, and in their quest to stop, many smokers try everything from quitting cold turkey to one-on-one counseling to nicotine patches and gums — or combinations of all of the above. If these stop smoking methods haven't worked for you, or you just want to take a more holistic approach, you may want to try hypnotherapy.


Following its stated goal of promoting the science and practice of applied sport psychology, AAASP quickly worked to develop uniform standards of practice, highlighted by the development of an ethical code for its members in the 1990s. The development of the AAASP Certified Consultant (CC-AAASP) program helped bring standardization to the training required to practice applied sport psychology. AASP aims to provide leadership for the development of theory, research and applied practice in sport, exercise, and health psychology.[19] Also during this same time period, over 500 members of the American Psychological Association (APA) signed a petition to create Division 47 in 1986, which is focused on Exercise and Sport Psychology.
Both views reflect CEOs’ perceptions. But those, in turn, reflect the failure of coaching programs to show that the infrastructure of successful leadership vision and behavior is heightened self-awareness about one’s motives, values, and personality traits. That’s especially true within today’s challenging, fluid environment. Because of this failure, coaching programs unknowingly collude with CEOs’ view that self-awareness is either irrelevant to leadership or of minor importance.
Mansfield could neither comprehend nor cope with the attention she received once promoted to the role of boss. While most managers would view the schmoozing and lobbying for attention that her reports engaged in as office politics, Mansfield saw these attempts at currying favor as trial balloons that might lead to dating. She was not being sexually harassed; Mansfield was merely experiencing interpersonal advances that threatened the protective fortress she had erected against feelings of intimacy. The better Mansfield managed the men in her division—and the more her constructive feedback improved their work—the more intimate they appeared to become as a natural outcome of their appreciation.
No amount of executive coaching could have alleviated Bernstein’s disorder. Narcissists rarely change their behavior unless they experience extraordinary psychological pain—typically a blow to their self-esteem. The paradox of Bernstein’s circumstance was that working with his executive coach had only served to shield him from pain and enhance his sense of grandiosity, as reflected in the feeling, “I’m so important that the boss paid for a special coach to help me.” Executive coaching further eroded Bernstein’s performance, as often occurs when narcissists avoid the truth.
Executive coaching is hot. What was stigma ("You're so broken you need a coach?") has become status symbol ("You're so valuable you get a coach?"). Tiger Woods and Michael Phelps have coaches. Even President Barack Obama has a coach, if you count David Axelrod. Microsoft 's young high-potential leaders get coaches. If elite athletes and organizations think they need coaches, shouldn't you have one too? Shouldn't we all?
Roughly six months after Bernstein and Davis finished working together, Bernstein’s immediate boss left the business, and he was tapped to fill the position. True to his history, Bernstein was soon embroiled in controversy. This time, rather than alienating subordinates, Bernstein was suspected of embezzlement. When confronted, he asked to work with his coach again. Fortunately for Bernstein, the CEO suspected that something deeper was wrong, and instead of calling Davis, he turned to me for help.
Look for a hypnotherapist who is a member of the American Society of Clinical Hypnosis (ASCH) or the Society for Clinical and Experimental Hypnosis. To be a member of either of these organizations, a hypnotherapist must have a doctorate level degree in medicine, dentistry, or psychology, or a master’s degree in nursing, social work, psychology, or marital/family therapy plus a specific number of hours of approved training in hypnotherapy. In some cases, accredited, doctoral-level practitioners of alternative health care, such traditional Chinese medicine, may also be approved for membership. Of course, in addition to looking at qualifications, you should also find a hypnotherapist with whom you feel confident and comfortable in a therapeutic relationship.
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