Sports and Exercise Psychology (SEP) is the scientific study of the psychological factors that are associated with participation and performance in sport, exercise and other types of physical activity. Sport and exercise psychologists are interested in helping athletes use psychological principles to achieve optimal mental health and to improve performance (performance enhancement). They also work to promote understanding about how participation in sport, exercise, and physical activity affects an individual's psychological development, health and well-being throughout their life.
Jump up ^ "Definition of Christian Coaching" (PDF). christiancoaches.com. Christian Coaches Network International. October 2017. Retrieved 2018-03-20. Christian coaching is an approach to the practice of professional coaching—whether focused on personal or professional growth—that integrates the biblical worldview when working with clients to recognize their potential and effect personal change.
These are just a few of the questions that sport psychologists try to answer. Sports psychology is a branch of psychology that focuses on how individuals are affected by playing sports as well as how to improve a person's mindset in order to excel at sports. A sport psychologist understands that individuals who play sports must be healthy in both their bodies and minds in order to succeed. At times, some athletes need help overcoming psychological issues that do not allow them to play to their full potential. Reducing stress and extreme anxiety before events often leads to better performances by athletes.
Companies have a very tough time dealing with workaholics like Mansfield. Such individuals tend to sacrifice social and avocational pursuits in favor of work, and businesses value their productivity. It’s hard to realize that these people have struck a Faustian bargain: trading success for “a life.” Mansfield became a workaholic because she harbored a tremendous fear of intimacy. Although she was young, attractive, and likable, her parents’ divorce and her mother’s subsequent emotional suffering (communicated to Mansfield as “all men are bastards”) left her fearful of forming intimate relationships with men. Those were easy for her to avoid when she managed discrete projects by putting in 80-hour work-weeks. But Mansfield could no longer do so when she became the manager of 11 professionals, seven of whom were men. For the first time in her career, males were showering her with attention, and the consequences were extremely disruptive.
Some therapists use hypnosis to recover possibly repressed memories they believe are linked to the person's mental disorder. However, the quality and reliability of information recalled by the patient under hypnosis is not always reliable. Additionally, hypnosis can pose a risk of creating false memories -- usually as a result of unintended suggestions or the asking of leading questions by the therapist. For these reasons, hypnosis is no longer considered a common or mainstream part of most forms of psychotherapy. Also, the use of hypnosis for certain mental disorders in which patients may be highly susceptible to suggestion, such as dissociative disorders, remains especially controversial.
Cally Stewart, OTD, OTR/L, CH joined the Center for Healthy Living in January 2017. She was certified in hypnotherapy in 2009 and has practiced in a variety of health care settings including cancer care, family medicine, rehabilitation from injury or surgery, and chronic disease self-management. Cally has a B.A. in psychology from Washington University in St. Louis, Missouri. She received her master's and doctorate in occupational therapy at Tufts University and is a licensed occupational therapist in Massachusetts. She also holds a certification in hypnotherapy through the International Association of Counselors and Therapists.
Thomas works in partnership with psychologists, so that they are trained to administer our assessments and deliver valuable feedback to the rest of the organisation. This approach will enable them to build on their detailed knowledge of the athletes, coaches, sport and organisation so that feedback is unique and based on a high level of relevant content.
As a certified consulting hypnotist, I have helped Houstonians for more than 30 years successfully overcome an addiction to cigarette smoking. Through hypnosis, the client is able to visualize their life without smoking, and find desirable fulfillment and satisfaction in quitting. I personalize a program for each client, providing a customized approach to help him or her stop smoking.
In 1938, Griffith returned to the sporting world to serve as a sport psychologist consultant for the Chicago Cubs. Hired by Philip Wrigley for $1,500, Griffith examined a range of factors such as: ability, personality, leadership, skill learning, and social psychological factors related to performance. Griffith made rigorous analyses of players while also making suggestions for improving practice effectiveness. Griffith also made several recommendations to Mr. Wrigley, including a "psychology clinic" for managers, coaches, and senior players. Wrigley offered a full-time position as a sport psychologist to Griffith but he declined the offer to focus on his son's high school education.
“With hypnosis, you might help someone stop smoking by suggesting the taste or smell of cigarettes is worse than it actually is. But a hypnotherapist can also use age regression to examine the impulse that fuels the client’s habit and discover old conclusions and behaviors. The healing will take place when the client creates new conclusions about old memories and chooses new behaviors rather than smoking.”
First, you will want to spend some time checking in with your team to see how they feel about the change in strategic direction, and what concerns they may have. How much of the meeting you dedicate to this discussion depends on how well the change has been communicated and received thus far. The conversation will allow you to see who is less comfortable with the change, and where you might need to focus extra energy going forward. It will also allow you to help the group get very clear about what the organizational and team goals are.
Sports psychologists in the U.S. comprise a niche within a broad category that also includes social and forensic psychologists, among other less populated specialties. According to the Bureau of Labor Statistics, sports psychologists are expected to grow in number by 11% nationwide from 2012 to 2022. This category of psychologists can expect to see approximately 1,400 new jobs by 2022, according to BLS projections.
"I specialize in individual, couples and family therapy, and maintain a private practice in Dallas, Texas. I have 27 years experience as a Licensed Professional Counselor. I work with a wide range of emotional and behavioral issues providing services that span from therapy for depression and grief counseling to parenting support, couples and relationship counseling and beyond. In a comfortable and supportive atmosphere, I offer a highly personalized approach tailored to each of my clients individual needs to help attain the personal growth they're striving for."
Coachability, in my opinion, is the number-one success factor to consider. The reason is that no matter how experienced or effective the coach might be, no change of the executive (coachee) will occur if the executive does not want to change, recognize the need to change, or does not take responsibility for the change needed. The executive needs to be open to feedback, willing to use the feedback to commit to change, and be willing to be held accountable to the commitment.
There are many ways to help executives grow as leaders. High-level training, mentoring, reading, job rotation and special assignments are just a few. The most overlooked alternative is attention from the individual's own manager. As coaching has become more fashionable, I've seen too many managers abdicate their own coaching responsibilities, turning a struggling executive over to a professional. Sometimes the problem is beyond what the manager can handle. But often managers hand off executives because they'd rather not deal with messy people stuff.
It was a roller coaster of emotion. I really used my illness as a turning point. Since I had to relearn to eat, I started with healthier options, like yogurt and vegetables, and really changed my diet from there. What kept me motivated was continuing to shed pounds, my clothes getting looser, and the sizes getting smaller. I partially became obsessed with seeing how low I could possibly go. Could I get to a size small? A size 5?
“I tried so many different smoking cessation products and programs over the past years. These included gums, patches, and pills. Finally, armed with a determination to quit, I decided to try hypnotherapy. I found The Miami Hypnosis Center on-line and it changed my life. I used to smoke like a chimney and enjoyed it like anything else, and now I’m happy to finally say that I am a non-smoker.” – Pasquale Pisana
Needless to say, effective leadership must also include necessary skills, vision and perspectives. For example, sustainable practices for long-term success, as business executive and sustainability thought-leader John Friedman regularly writes about, here. Another is the movement towards joining business success with addressing social needs, as Richard Branson has described, where “taking care of people and the planet are at the very core of all businesses everywhere in the world.” Adding that our current world of transparency and social media demands that “business reinvents itself and becomes a force for good in the world,” he’s leading a new effort in that direction, called The B Team.
Trance is commonplace. People fall into traces many times without even being aware that it happened. Examples of this are: reaching the destination of a morning commute, but not recalling the passing of familiar landmarks; daydreaming while sitting in a college classroom; or that anxiety-free state achieved just before going to sleep. The difference between these altered states and clinically used hypnotherapy is that a professionally trained person is involved in helping the patient achieve the trance, which can be done in many ways.
Therefore, a hypnotherapist can provide you with more positive suggestions that “stick.” In other words, you’re setting up roadblocks for the automatic, top-down processes that are keeping the addiction in place. So when you experience a smoking trigger, the mind doesn’t automatically react – it slows down and “listens” to this new information you’ve provided.
During the next year, Nelson suggested a number of personnel changes. Since those came with the CEO’s backing, the HR director accepted them, no questions asked. Because she was afraid to buck the CEO’s handpicked adviser, the personnel director also said nothing about the problems that ensued. These stemmed from Nelson’s exclusive reliance on his profiling system. For example, in recommending the promotion of one East Coast store manager to regional director of West Coast sales, Nelson ignored the man’s unfamiliarity with the region and the people he was appointed to manage. Not surprisingly, that move—and many of Nelson’s other ill-conceived selections—bombed. To compound the problem, word of Nelson’s status and his often horrific recommendations circulated through the company like wildfire, leading many people to both fear and resent his undue influence over Garvin. The negative emotions Nelson generated were so intense that underperforming, newly promoted managers became the targets of an undeclared, but uniformly embraced, pattern of passive-aggressive behavior by the rank and file. Such behaviors ranged from not attending meetings to botching orders to failing to stock goods in a timely manner.
Confusion can occur when one seeks a hypnotherapist, as a result of the various titles, certifications, and licenses in the field. Many states do not regulate the title "hypnotist" or "hypnotherapist," so care must be exercised when selecting someone to see. As a rule, it is best to consult a professional in the field of mental health or medicine, although alternative sources for hypnosis are available. Care must be taken also by the therapist to ensure adequate training and sufficient experience for rendering this specialized service. The therapist must be well grounded in a psychotherapeutic approach before undertaking the use of hypnotherapy. Professionals should not attempt hypnotherapy with any disorder for which they would not use traditional therapeutic approaches. The patient seeking hypnotherapy is reminded that unskilled or amateur hypnotists can cause harm and should not be consulted for the purpose of implementing positive change in an individual's life. The detrimental effects of being subjected to amateur or inadequately trained persons can be severe and long lasting. (See abnormal results below.)
The practice as it's followed today generally traces its origins back to the 1840s, when Scottish surgeon James Braid built upon the idea of what he called “nervous sleep,” or, more specifically, “the induction of a habit of abstraction or mental concentration, in which, as in reverie or spontaneous abstraction, the powers of the mind are so much engrossed with a single idea or train of thought, as, for the nonce, to render the individual unconscious of, or indifferently conscious to, all other ideas, impressions, or trains of thought.”
While there is a multitude of different tangible benefits associated with executive coaching, many benefits don't appear as line items on financial statements. Executive coaching often focuses on leadership skills and relationships with managers, direct reports, co-workers, and other stakeholders. In these cases, executive coaches focus on teamwork, problem solving, decision making, and conflict resolution skills. The results can be transformative. A survey reported by Clear Coaching Limited found that executive coaching resulted in improvements in work relationships within a team (50 percent frequency), employees' abilities to see others' perspectives (47 percent), and improved atmosphere (40 percent). In a world where the strength of an organization's culture is increasingly trumping salary levels in terms of importance to employees, these intangible benefits are more relevant than ever.
In both individual athletes and group therapy applications, performance enhancement strategy is one of the primary concerns addressed by sports psychologists during treatment. Qualified sports psychologists may provide counseling services to athletes, coaches, trainers and parents, offering methods of optimizing mental response to team sports and athletic activity.
Since the mid-1990s, coaching professional associations such as the Association for Coaching (AC), the European Mentoring and Coaching Council (EMCC), the International Association of Coaching (IAC), and the International Coach Federation (ICF) have worked towards developing training standards.:287–312 Psychologist Jonathan Passmore noted in 2016::3
Being able to see, understand and deal effectively with others’ perspectives is key to successful leadership (as well as personal life). That capacity, part of self-awareness, is empathy. Two recent studies show its crucial role. One looked at the impact of power in an organization upon behavior; the other, its impact upon brain activity. Both studies found that increased power reduces empathy.
Hypnosis can be defined as a procedure during which changes in sensations, perceptions, thoughts, feelings or behaviour are suggested. Hypnosis can be used to amplify whatever it is about therapy that makes it therapeutic. It permits a wide range of choices regarding where and how to intervene in the patient's problems. In this paper, we set out to examine the rationale of using hypnotherapy to manage various types of sleep disorders, and to explore the techniques, strategies and hypnotic scripts employed by various hypnotherapists. We also examine the research data available on the efficacy of hypnosis in the treatment of sleep disorders. Acute and chronic insomnia often respond to relaxation and hypnotherapy approaches, along with sleep hygiene instructions. Hypnotherapy has also helped with nightmares and sleep terrors. There are several reports of successful use of hypnotherapy for parasomnias, specifically for head and body rocking, bedwetting and sleepwalking. Hypnosis is a specialised technique, not a therapy itself, and should be used as an adjunctive intervention within a complete psychological and medical treatment package. Most of the literature is limited to case reports or studies with such a small sample that at times it is very difficult to interpret the results. There is a major placebo effect, so uncontrolled trials are of limited value. It is hard to perform a randomised, double-blind, controlled trial to evaluate hypnotherapy given that cooperation and rapport between patient and therapist is needed to achieve a receptive trance state.
Do you really need to lose weight? We weren't all born to be thin or conform to society's definition of the ideal body. Your body size and shape depend on multiple factors, including your genes, eating patterns, Resting Energy Expenditure (see definition below) and exercise. You may want to accept and Love Your Body while trying to improve your health.
It might seem that way at some organizations, at least to the untrained eye. IBM has more than sixty certified coaches among its ranks. Scores of other major companies have made coaching a core part of executive development. The belief is that, under the right circumstances, one-on-one interaction with an objective third party can provide a focus that other forms of organizational support simply cannot.
Thank you!!! You have saved my life! As a pack and a half smoker for over 20 years I thought iT would be impossible to quit. My wife made an appointment for me with Rita. This appointment was a game changer, life saver and the best thing I've done to improve my health and all over well being! Rita is very personable, very nice and very professional. Make an appointment and, like me, leave a NON SMOKER!!
Depending on practical application of skills and various licensing organizations, sports psychology may be considered a specialty under either applied or clinical psychology. Applied sports psychologists typically advise teams, coaches, trainers and managers in methods of stress-management, relaxation and visualization designed to optimize performance in the game. Clinical application of these skills tends to involve counseling athletes in personal crisis; addressing performance issues, anxiety or mental or physical injury rehabilitation; and more.
"DONALD LEE, earned his B.A. from Brandeis University. He earned his M.A., M.Ed., and Ed.D. in counseling psychology from Columbia University. He is also a Licensed Professional Counselor. He provides individual psychotherapy to children, adolescents, and adults, as well as, providing marital and family therapy. He treats individuals with anxiety, depression, ADHD, substance/alcohol abuse, and adjustment issues. Dr. Lee has taught courses in individual therapy, group counseling, and racial-cultural counseling at the graduate level. His clinical experiences have involved work with the chronically mentally ill, victims of trauma, and has consulted at agencies working with victims of domestic violence."
Due to the increase in certified coaches, the improved ROI that results from pairing coaching with leadership training, and the normalization of coaching rates due to a supply and demand shift in the market, coaching will become more commonly used in employee and leadership development at all levels. Coaching will no longer be viewed as something that is only available at the executive level. - Amy Douglas, Spark Coaching, LLC
Imagery (or motor imagery) can be defined as using multiple senses to create or recreate experiences in one's mind. Additionally, the more vivid images are, the more likely they are to be interpreted by the brain as identical to the actual event, which increases the effectiveness of mental practice with imagery. Good imagery, therefore, attempts to create as lifelike an image as possible through the use of multiple senses (e.g., sight, smell, kinesthetic), proper timing, perspective, and accurate portrayal of the task. Both anecdotal evidence from athletes and research findings suggest imagery is an effective tool to enhance performance and psychological states relevant to performance (e.g., confidence). This is a concept commonly used by coaches and athletes the day before an event.
Much research shows that such capacities are essential personal strengths; certainly important to effective senior leadership. Moreover, studies find that you can grow them with conscious effort. The emotionally detached, un-empathic person, unaware of his or her personal motives or truths is not going to be very effective as a CEO or senior leader. We see examples of the consequences from time-to-time, when a CEO resigns or is fired.
Amazing. Im a heavy smoker but ive only smoked 2 today!!! Better results if you listen to all the sessions i have found. Tried a few times just listening to the stop smoking one and didnt have much effect but listened to them all in a play list last night and today i have been so calm, im pregnant and i was stressing out so much trying to quit that my doc said i would do less damage if i carried on smoking. This app is going to give my baby the best start in life so definitely deserves 5 stars
Identify Your Personal Vulnerabilities: All of us tend to develop a “cover story” along the course of our lives - what I called the narrower, “false” self in a previous post - beneath which is our “secret plot” - the real story, including our emotional blind spots, fears and pockets of dysfunctional behavior that can become hidden drivers of our lives. How can you rectify and grow through them?
At least in business and executive coaching, I believe we will see more coaches who have strong industry and line experience. As leaders face increasing pressure to deliver results in the short term and create exciting futures for the long term, all while developing leaders, they themselves will require coaches and advisers who can help them think deeply through this range of complex issues. - Rose Cartolari, Rose Cartolari Consulting
Mental toughness is a psychological edge that helps one perform at a high level consistently. Mentally tough athletes exhibit four characteristics: a strong self-belief (confidence) in their ability to perform well, an internal motivation to be successful, the ability to focus one’s thoughts and feelings without distraction, and composure under pressure. Self-efficacy is a belief that one can successfully perform a specific task. In sport, self-efficacy has been conceptualized as sport-confidence. However, efficacy beliefs are specific to a certain task (e.g., I believe I can successfully make both free throws), whereas confidence is a more general feeling (e.g., I believe I will have a good game today). Arousal refers to one's physiological and cognitive activation. While many researchers have explored the relationship between arousal and performance, one unifying theory has not yet been developed. However, research does suggest perception of arousal (i.e., as either good or bad) is related to performance. Motivation can be defined broadly as the will to perform a given task. People who play or perform for internal reasons, such as enjoyment and satisfaction, are said to be intrinsically motivated, while people who play for external reasons, such as money or attention from others, are extrinsically motivated.
Team cohesion can be defined as a group's tendency to stick together while pursuing its objectives. Team cohesion has two components: social cohesion (how well teammates like one another) and task cohesion (how well teammates work together to achieve their goal). Collective efficacy is a team's shared belief that they can or cannot accomplish a given task. In other words, this is the team's belief about the level of competency they have to perform a task. It is important to note that collective efficacy is an overall shared belief amongst team members and not merely the sum of individual self-efficacy beliefs. Leadership can be thought of as a behavioral process that influences team members towards achieving a common goal. Leadership in sports is pertinent because there are always leaders on a team (i.e., team captains, coaches, trainers). Research on leadership studies characteristics of effective leaders and leadership development.
Today, a sports psychologists can do several things to help athletes with sports and performance. A sports psychologist role is more accepted today as a part of the regular coaching staff for teams and for individual athletes–than 10 years ago. A sports psychologists can do are numerous, but they primarily teach athletes mental game skills to improve their performance and learning.
The third element is suggestibility. The person becomes more responsive to suggestions given to him or her. Fourth is what he calls “involuntariness.” That means when you come out of hypnosis, you feel subjectively like you haven't done anything, but that something has been done to you. You may recognize that you're being told to lift you arm, for example, but you feel as if it is being lifted by some external force. Which makes sense, since when I reach for a cigarette, especially when I know I don't need it, I’m being governed by similar subconscious impulses.
You will feel results when you wake up the next day. This is a “Model of the World” Shift. Meaning the type of transformation that leads you to ‘waking up’ and viewing the world in a different way. Marisa is known for healing patients with ONE session rather than making them come back over and over again. Note: We CANNOT guarantee how long the feelings with last. But for many people it leaves a powerful new mark on their lives as they see the world in a unique new way.
I focus on your physical, emotional and mental well-being. My alternative approach is effective because it eliminates the need for pills, patches, shots or smokeless cigarettes. Because smokers develop very ingrained habits over time, they often forget exactly why they originally began smoking. As a clinical hypnotherapist, I will successfully help you address the root cause of why you continue to smoke today.
The first journal “The Journal of Sports Psychology” came out in 1979; and in 1985, several applied sport psychology practitioners, headed by John Silva, believed an organization was needed to focus on professional issues in sport psychology, and therefore formed the Association for the Advancement of Applied Sport Psychology (AAASP). This was done in response to NASPSPA voting not to address applied issues and to keep their focus on research. In 2007, AAASP dropped "Advancement" from its name to become the Association for Applied Sport Psychology (AASP), as it is currently known.
Self-talk refers to the thoughts and words athletes and performers say to themselves, usually in their minds. Self-talk phrases (or cues) are used to direct attention towards a particular thing in order to improve focus or are used alongside other techniques to facilitate their effectiveness. For example, a softball player may think "release point" when at bat to direct her attention to the point where the pitcher releases the ball, while a golfer may say "smooth stroke" before putting to stay relaxed. Research suggests either positive or negative self-talk may improve performance, suggesting the effectiveness of self-talk phrases depends on how the phrase is interpreted by the individual. However, the use of positive self-talk is considered to be more efficacious and is consistent with the associative network theory of Gordon Bower and the self-efficacy tenet within the broader Social Cognitive Theory of Albert Bandura. The use of words in sport has been widely utilized. The ability to bombard the unconscious mind with one single positive phrase, is one of the most effective and easy to use psychological skills available to any athlete.
Take Rich Garvin, the CEO of an athletic shoe manufacturing company with sales in excess of $100 million a year. Despite his company’s size, Garvin had never hired a coach for any of his direct reports. He knew that his HR director used trainers and coaches, but Garvin was a finance guy first and foremost. And since the athletic shoe industry was flying high, he left personnel matters to those who were paid to worry about them. But in the late 1990s, the market for athletic shoes collapsed. In Garvin’s world, the most immediate casualty was his COO, who snapped under the strain of failing to meet sales estimates for three consecutive quarters. The COO began venting his frustration on store managers, buyers, and suppliers.
The best diet for losing weight is Weight Watchers, according to the experts who rated the diets below for U.S. News. Volumetrics came in second, and Jenny Craig and the vegan diet were third on this overall weight loss ranking list, which takes into account short-term and long-term weight loss scores. Some other diets performed as well or better in our rankings for enabling fast weight loss, but long-term weight loss is more important for your health.
Thank you Rita for helping me stop smoking after 25 years! After one session my desire to smoke completely stopped. No, it's not magic. You need to believe it's going to work. I was unsure if I was ready, but I gave it a fair try. I'm glad I did. Now, it's been over 2 months and I feel great.i recommend Rita to anyone who's thinking about stop smoking.
Virtual gastric band uses hypnosis to make the brain think the stomach is smaller than it really is and hence lower the amount of food ingested. This brings as a consequence weight reduction. This method is complemented with psychological treatment for anxiety management and with hypnopedia. Research has been conducted into the use of hypnosis as a weight management alternative. In 1996 a study found that cognitive-behavioral therapy (CBT) was more effective for weight reduction if reinforced with hypnosis. Acceptance and Commitment Therapy ACT, a mindfulness approach to weight loss, has also in the last few years been demonstrating its usefulness.
Passion, making it about the athlete and not about you, and clear communication. You have to be willing to say what the athlete doesn’t want to hear and to go in deep with what’s stopping them. They might, and probably will resist, so you have to really present the coaching in a way that’s not confronting, but rather in which they can really see the opportunity that’s available in taking the coaching.
Performance profiling can provide a rigorous evaluation of psychological characteristics and can be used in conjunction with existing measures of physical ability to provide great insight for players, athletes and coaches. Psychometric assessments can help athletes explore their own unique characteristics, such as self-confidence, motivation, resilience and mental toughness. This greater self-awareness can help athletes to shape their development and can encourage them to take ownership of their performance with a significant impact on focus, drive and achievement.
The birth of sports psychology in Europe happened largely in Germany. The first sports psychology laboratory was founded by Dr. Carl Diem in Berlin, in the early 1920s. The early years of sport psychology were also highlighted by the formation of the Deutsche Hochschule für Leibesübungen (College of Physical Education)in berlin germany by Robert Werner Schulte in 1920. The lab measured physical abilities and aptitude in sport, and in 1921, Schulte published Body and Mind in Sport. In Russia, sport psychology experiments began as early as 1925 at institutes of physical culture in Moscow and Leningrad, and formal sport psychology departments were formed around 1930. However, it was a bit later during the Cold War period (1946–1989) that numerous sport science programs were formed, due to the military competitiveness between the Soviet Union and the United States, and as a result of attempts to increase the Olympic medal numbers  The Americans felt that their sport performances were inadequate and very disappointing compared to the ones of the Soviets, so this led them to invest more in the methods that could ameliorate their athletes performance, and made them have a greater interest on the subject. The advancement of sports psychology was more deliberate in the Soviet Union and the Eastern countries, due to the creation of sports institutes where sports psychologists played an important role.
The British Psychological Society commissioned a working group to survey the evidence and write a formal report on hypnotherapy in 2001. They found, “Enough studies have now accumulated to suggest that the inclusion of hypnotic procedures may be beneficial in the management and treatment of a wide range of conditions and problems encountered in the practice of medicine, psychiatry and psychotherapy.”