The American Cancer Societies official position is that no controlled studies have produced conclusive evidence proving that hypnotherapy can help people quit smoking. They go on to say that despite the lack of clinical evidence, there does appear to be substantial anecdotal evidence that suggests it can be an effective cessation method for some people.

In 1996, as a result of a three-year research project led by Lindsay B. Yeates, the Australian Hypnotherapists Association[48] (founded in 1949), the oldest hypnotism-oriented professional organization in Australia, instituted a peer-group accreditation system for full-time Australian professional hypnotherapists, the first of its kind in the world, which "accredit[ed] specific individuals on the basis of their actual demonstrated knowledge and clinical performance; instead of approving particular 'courses' or approving particular 'teaching institutions'" (Yeates, 1996, p.iv; 1999, p.xiv).[49] The system was further revised in 1999.[50]


This coaching is for a minimum of six months up to one year. The focus is to identify and prioritize developmental issues and goals with an action plan. The coach will gather data via a client questionnaire, a 360 degree feedback process, and/or other diagnostic assessments such as Myers-Briggs, Strength Finders, etc. The coach is responsible for working with the executive to determine the plan, its implementation and subsequent follow-up.  The coach also lends support to the client in addressing and focusing on strategic issues of the organization, while simultaneously addressing personal developmental issues.
Here's one way to look at it. If an experience—through coaching or anything else—reveals an interest that leads an executive away from the firm, everyone stands to gain. The executive finds a better fit and, ideally, a space in the firm becomes available to someone who is motivated by the challenges at hand. It's much the same thinking that companies have gone through regarding leadership-development programs at large. The occasional departure of a manager in whom the firm has invested a great deal is offset many times over by the increased value of those who remain.

Today, a sports psychologists can do several things to help athletes with sports and performance. A sports psychologist role is more accepted today as a part of the regular coaching staff for teams and for individual athletes–than 10 years ago. A sports psychologists can do are numerous, but they primarily teach athletes mental game skills to improve their performance and learning.


I was skeptical at first like most. I smoked for 21 years 1 pack a day. The idea of quitting alway terrified me, I basically had given up all hope I would ever be able to quit and just excepted my fate a life time smoker. I can not believe how this has changed my life. It made it almost pain free to quit . I am 1 month in as a non smoker and barely think of cigarettes unless I see someone with them and even then I have no desire. Rita is magical. I tried everything, and nothing worked till this. I think you do need to really want to quit though. So make sure your in a good head space but I'm confident it will work for you too. Rita gave me my life back and I've jogged for the first time in over 20 years. Can't recommend her enough this is the real thing I assure you !
Hypnosis -- or hypnotherapy -- uses guided relaxation, intense concentration, and focused attention to achieve a heightened state of awareness that is sometimes called a trance. The person's attention is so focused while in this state that anything going on around the person is temporarily blocked out or ignored. In this naturally occurring state, a person may focus his or her attention -- with the help of a trained therapist -- on specific thoughts or tasks.
To investigate the effectiveness of cognitive hypnotherapy (CH), hypnosis combined with cognitive-behavioral therapy (CBT), on depression, 84 depressives were randomly assigned to 16 weeks of treatment of either CH or CBT alone. At the end of treatment, patients from both groups significantly improved compared to baseline scores. However, the CH group produced significantly larger changes in Beck Depression Inventory, Beck Anxiety Inventory, and Beck Hopelessness Scale. Effect size calculations showed that the CH group produced 6%, 5%, and 8% greater reduction in depression, anxiety, and hopelessness, respectively, over and above the CBT group. The effect size was maintained at 6-month and 12-month follow-ups. This study represents the first controlled comparison of hypnotherapy with a well-established psychotherapy for depression, meeting the APA criteria for a "probably efficacious" treatment for depression.
Asking insightful questions to help people achieve their goals will always be central to good coaching. However, it is insufficient. We will see more operators with deep industry or leadership experience serve as coaches. The demand for "been there, seen that, done that" coaches will continue to rise, as they are better positioned to help leaders look around the corners. - Shoma Chatterjee, ghSMART
Thanks for this article, Nadine. Well said. In my experiences working with executives in my communication capacity, I can usually tell which have been exposed to coaching. They are consistent in their approaches and often have methods for stress reduction that they regularly employ. Their teams often reflect their approach so good executive coaching leads to better team response and production. I am looking forward to reading your book.
Hypnotherapy is a therapy that spans hundreds of years and has many practitioners across the United States. Researchers have studied whether hypnosis can treat a variety of medical conditions, from irritable bowel syndrome to anxiety and depression. The goal for hypnotherapy is to help a patient learn to better control their state of awareness. In the case of depression, hypnotherapy sessions may be focused on helping a person achieve a state of relaxation. In this relaxed state, they can discuss their feelings and emotions without raising stress and anxiety levels.
I find it extremely rewarding to be able to make a difference in people’s lives, not just in the quality of their performances, but also in their life satisfaction and overall well-being. When athletes are able to see the fruit of their work in developing performance skills and reducing performance barriers, it is rewarding to have been a part of that process.
Skill used to help improve group cohesion and individual interactions in a sport setting (e.g., athlete–athlete, athlete–coach, coach–parent). Techniques used with this skill include: (a) teaching active listening and communicating skills (reflecting, clarifying, encouraging, paraphrasing), (b) helping individuals create a free and open environment, and (c) assertiveness training.
Consultation and training. Team building; sports organization consultation; systems interventions with parents and families involved in youth sports participation; education of coaches regarding motivation, interpersonal and leadership skills and talent development; education of coaches and administrators regarding early identification and prevention of psychological difficulties.
These are just a few of the questions that sport psychologists try to answer. Sports psychology is a branch of psychology that focuses on how individuals are affected by playing sports as well as how to improve a person's mindset in order to excel at sports. A sport psychologist understands that individuals who play sports must be healthy in both their bodies and minds in order to succeed. At times, some athletes need help overcoming psychological issues that do not allow them to play to their full potential. Reducing stress and extreme anxiety before events often leads to better performances by athletes.
“Volunteers are driven by completely different motives than employees are,” Denburg explained. “I had a habit of rolling in and expecting people to keep up and jump into action. With this job, I had to learn to be more intentional about setting the stage to engage people.” She made the shift from leading through accountability and authority to leading through influence.
The progress dashboard shows how your health is improving by offering insights on blood pressure and oxygen and carbon monoxide levels, as well as changes that may be occurring to breathing, circulation, and lung cancer risk. Badges are gained as the time you are smoke-free increases. You are even shown how much money you have saved in total, so you can reward yourself a treat with your accumulated savings.
In 1974, Theodore X. Barber and his colleagues published a review of the research which argued, following the earlier social psychology of Theodore R. Sarbin, that hypnotism was better understood not as a "special state" but as the result of normal psychological variables, such as active imagination, expectation, appropriate attitudes, and motivation.[16] Barber introduced the term "cognitive-behavioral" to describe the nonstate theory of hypnotism, and discussed its application to behavior therapy.
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