During my work with Ashridge, my coach has encouraged me to develop my own personal brand and leadership style with confidence. His insights and experience have been highly beneficial with the right level of support and challenge to push my boundaries outside of my comfort zone. I highly respect his passion for coaching and strongly advocate his approach.


Performance Consultants pioneered coaching in business over 30 years ago and continues to lead the field globally, providing executive coaching, leadership development, team development and coaching skills training for leaders and managers around the world. Through coaching interventions and our unique evaluation methods we help individuals focus on current and future achievements in a way that builds awareness of strengths, establishes personal responsibility and results in behaviour change that impacts the bottom-line.

What’s especially compelling about investments in executive coaching is the fact that, when executed properly, there’s an associated ripple effect. A 2013 study by Anthony Grant found that executives who received coaching experienced effects that transferred over into the executives' family life, including heightened work–life balance and improved relationships with family members. It has also been my clients’ experience that for every executive coached, hundreds of others are positively affected, including their manager, their peers, their direct reports, and those employees’ direct reports as well. This extends to hundreds of people, and even more if one counts customers.
One increasingly common use of coaching for senior executives focuses on the challenges of managing younger workers, and on helping executives better understand and lead a new generation of employees whose work ethics and values are different, says Stephen Fairley, president of Chicago-based Today's Leadership Coaching and coauthor of Getting Started in Personal and Executive Coaching (Wiley, 2003).

“Unlike therapy, which goes into depth about various issues usually dealing with the past and consulting which generally results in giving the client answers, coaching is more action-oriented and focuses primarily on the present and future.”[2] Coaching focuses on what the client wants and utilizes a process through the one-on-one coaching sessions to enable the client to self-discover, learn and determine their own “answers”. It is the client who determines the goals and commits to their goal, while allowing the coach to help hold them accountable.
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I would give Rita 50 stars if I could..... Her prices are fair.  Period.  Would you rather spend more money on cigarettes and lifetime of unnecessary medical bills or one flat fee and be smoke free for the rest of your life?  Smoking is not attractive and has absolutely zero health benefits.... Smoking is a financial burden.  I don't have to tell you this though, if you're reading this you already know.  

Researchers who have studied hypnosis say more, well-conducted studies are needed to determine if hypnosis really helps smokers kick the habit for good, but add that hypnosis remains a hopeful approach and has many other benefits. However, the best way to quit may be to combine several techniques. Patients often require several different strategies along the way.
Exercise specialists, athletic trainers, youth sport directors, corporations, and psychologists who are using knowledge and techniques developed by professionals in the field of applied sport and exercise psychology to assist with improving exercise adherence, rehabilitating injuries, educating coaches and parents, building self-esteem, teaching group dynamics, and increasing effectiveness.
Sports psychology began with research on sports performance with psychologist and researchers Norman Triplett (cyclists are speedier in competition than when they ride solo) and Walter Miles (studied reaction time of football players to increase their reaction time after the ball hike). The person who was considered the first sports psychologist was Coleman Griffith. Today, most professional teams employ sports psychologists to assist players with mental health, performance, and well-being.
There are many ways to help executives grow as leaders. High-level training, mentoring, reading, job rotation and special assignments are just a few. The most overlooked alternative is attention from the individual's own manager. As coaching has become more fashionable, I've seen too many managers abdicate their own coaching responsibilities, turning a struggling executive over to a professional. Sometimes the problem is beyond what the manager can handle. But often managers hand off executives because they'd rather not deal with messy people stuff.
Even when coaches adopt a more empirically validated approach than McNulty did, they still tend to fall into the trap of treating the symptoms rather than the disorder. That’s because they typically derive their treatments from behavioral psychology. Of course, behaviorism has been a great boon to psychiatry in recent years. Findings from this discipline have helped people enormously in controlling specific behaviors and learning to cope in particular situations. But treatments derived from behavioral psychology are sometimes too limited to address the problems that disrupt executives’ ability to function.

Business coaching is a type of human resource development for business leaders. It provides positive support, feedback and advice on an individual or group basis to improve personal effectiveness in the business setting, many a time focusing on behavioural changes through psychometrics or 360-degree feedback. Business coaching is also called executive coaching,[16] corporate coaching or leadership coaching. Coaches help their clients advance towards specific professional goals. These include career transition, interpersonal and professional communication, performance management, organizational effectiveness, managing career and personal changes, developing executive presence, enhancing strategic thinking, dealing effectively with conflict, and building an effective team within an organization. An industrial organizational psychologist is one example of executive coach. Business coaching is not restricted to external experts or providers. Many organizations expect their senior leaders and middle managers to coach their team members to reach higher levels of performance, increased job satisfaction, personal growth, and career development. Research studies suggest that executive coaching has a positive impact on workplace performance.[17]


The first use of the term "coach" in connection with an instructor or trainer arose around 1830 in Oxford University slang for a tutor who "carried" a student through an exam.[4] The word "coaching" thus identified a process used to transport people from where they are to where they want to be. The first use of the term in relation to sports came in 1861.[4] Historically the development of coaching has been influenced by many fields of activity, including adult education, the Human Potential Movement, large-group awareness training (LGAT) groups such as "est", leadership studies, personal development, and psychology.[5][6]
Professionals in this field may favor one proficiency over another, as this field does require a distinctive combination of training in both medicine and psychology. With their in-depth knowledge of physiology and kinesiology, in addition to their psychology training, some sports psychologists may focus on rehabilitation and reintegration of athletes after an injury, while others may focus on mental health issues surrounding coach-player communication conflicts or improving team dynamics.
Most people understand transference as “falling in love” with one’s therapist. While this can be a manifestation, it paints an incomplete picture of the phenomenon. Transference can be positive or negative. Essentially, it is a powerful feeling for someone whose traits mirror those of a significant person—typically a parent—from one’s past. Garvin formed a positive transference toward Nelson (who “saved” his COO). That placed Garvin in the role of an information-dependent child vis-à-vis an expert parent. Garvin relied on his coach to come up with best practices for handling problem executives. CEOs often form these sorts of relationships with their coaches.
An obvious area is volleyball and beach volleyball athletes, given that those were my sports. I’m also an expert at working with youth up-and-coming athletes, starting as young as nine years of age. I really enjoy working with athletes on the origin of their fear and providing tools for them to breakthrough whatever it is that’s preventing them from getting to the next level in their sport.
In 1938, Griffith returned to the sporting world to serve as a sport psychologist consultant for the Chicago Cubs. Hired by Philip Wrigley for $1,500, Griffith examined a range of factors such as: ability, personality, leadership, skill learning, and social psychological factors related to performance.[12] Griffith made rigorous analyses of players while also making suggestions for improving practice effectiveness.[14] Griffith also made several recommendations to Mr. Wrigley, including a "psychology clinic" for managers, coaches, and senior players. Wrigley offered a full-time position as a sport psychologist to Griffith but he declined the offer to focus on his son's high school education.
Food journaling may not sound sexy, but time and time again research proves that it works. In fact, according to a study from Kaiser Permanente's Center for Health Research, keeping a food diary can double a person's weight loss. “Without this tool, many people forget the snacks and bites taken while standing, preparing food for others or munching in the car. Over time these unrecognized snacks can lead to several extra pounds gained per year,” says Gueron. If you’re not the pad and paper type, Ansel recommends keeping a running journal on your smartphone or trying an app like MyFitness Pal or Lose It.
It is but one of the tools in a crowded supply closet that those who try to quit might reach for. The U.S. Department of Health and Human Services released a series of Clinical Practice Guidelines in 2008 that outlined a number of effective practices for smoking cessation. Among them, they found, were individual counseling and the use of medications like the nicotine patch and nicotine gum. Even better was combining the two. The HHS doesn’t explicitly endorse or condemn hypnotherapy.
It further identified target groups that would benefit from sports psychology, including active amateur and professional athletes; sports teams and leagues, athletes suffering from temporary or permanent injuries; as well as the family members, teammates, coaches and friends of athletes. Finally, the APA identified specific problems and the techniques that could be used to address them, including mental skills training, visualization and motivational techniques, rehabilitation counseling after injuries, stress management, boosting self-confidence, leadership and team-building training, and counseling for eating disorders or substance abuse.
Sports psychology is a relatively young discipline within psychology. In 1920, Carl Diem founded the world’s first sports psychology laboratory at the Deutsche Sporthochschule in Berlin, Germany. In 1925, two more sports psychology labs were established – one by A.Z. Puni at the Institute of Physical Culture in Leningrad and the other by Coleman Griffith at the University of Illinois.
In order to enhance Bush's performance on the field, Dr. Banks teaches him how to engage in positive self talk, i.e. 'I'm an amazing player' and 'I'm going to win this game!' in the locker room before the game. Dr. Banks teaches Bush how to do positive visualization upon waking up the morning of a game. This involves closing his eyes for 10 minutes and actually visualizing making a successful touchdown pass and winning the game.
In order to help an athlete, a sport psychologist must be able to first identify the problem that the athlete is facing. An athlete might benefit from a counseling sport psychologist in a number of situations. Some athletes, for instance, may be having trouble concentrating due to a number of personal issues, such as family problems or relationship problems. Contrary to what some may think, athletes also suffer from such things as confidence issues, low self-esteem, and body image. Performance anxiety and burnout are other common problems faced by many athletes, no matter how talented they are.

Exercise psychology can be defined as the study of psychological issues and theories related to exercise.[67] Exercise psychology is a sub-discipline within the field of psychology and is typically grouped with sport psychology. For example, Division 47 of the APA is for exercise and sport psychology, not just one or the other, while organizations like AASP encompass both exercise and sport psychology.
The coaching-style preference is also a factor for coaching success. The coach and the executive are agreeing to enter into a “relationship” therefore style preferences and compatibility can impact the outcomes. It is important that the coach and the client agree on how the client prefers to receive help, what they want to focus or work on, and when they want to receive it.
"I am qualified and experienced to help people cope with or resolve a wide range of challenges, including dealing with grief, depression or anxiety, working on relationship issues, making important decisions or transitions, recovering from injury or illness, working through current or past trauma and diagnosing and/or treating psychiatric and cognitive disorders. As a Psychologist with a subspecialty in Neuropsychology, I see a wide range of clients, including adolescents with developmental disorders or other troubles, adults struggling with emotional challenges or dealing with life's stressors, or individuals who have experienced neurologic or other types of illnesses."
Self-talk refers to the thoughts and words athletes and performers say to themselves, usually in their minds. Self-talk phrases (or cues) are used to direct attention towards a particular thing in order to improve focus or are used alongside other techniques to facilitate their effectiveness.[61] For example, a softball player may think "release point" when at bat to direct her attention to the point where the pitcher releases the ball, while a golfer may say "smooth stroke" before putting to stay relaxed. Research suggests either positive or negative self-talk may improve performance, suggesting the effectiveness of self-talk phrases depends on how the phrase is interpreted by the individual.[62] However, the use of positive self-talk is considered to be more efficacious[63] and is consistent with the associative network theory of Gordon Bower[64] and the self-efficacy tenet within the broader Social Cognitive Theory of Albert Bandura.[65][66] The use of words in sport has been widely utilized. The ability to bombard the unconscious mind with one single positive phrase, is one of the most effective and easy to use psychological skills available to any athlete.

Although there are different techniques, clinical hypnotherapy is generally performed in a calm, therapeutic environment. The therapist will guide you into a relaxed, focused state and ask you to think about experiences and situations in positive ways that can help you change the way you think and behave. Unlike some dramatic portrayals of hypnosis in movies, books, or on stage, you will not be unconscious, asleep, or in any way out of control of yourself. You will hear the therapist’s suggestions, but it is up to you to decide whether or not to act on them.
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