Business coaching is a type of human resource development for business leaders. It provides positive support, feedback and advice on an individual or group basis to improve personal effectiveness in the business setting, many a time focusing on behavioural changes through psychometrics or 360-degree feedback. Business coaching is also called executive coaching,[16] corporate coaching or leadership coaching. Coaches help their clients advance towards specific professional goals. These include career transition, interpersonal and professional communication, performance management, organizational effectiveness, managing career and personal changes, developing executive presence, enhancing strategic thinking, dealing effectively with conflict, and building an effective team within an organization. An industrial organizational psychologist is one example of executive coach. Business coaching is not restricted to external experts or providers. Many organizations expect their senior leaders and middle managers to coach their team members to reach higher levels of performance, increased job satisfaction, personal growth, and career development. Research studies suggest that executive coaching has a positive impact on workplace performance.[17]
Performance Consultants pioneered coaching in business over 30 years ago and continues to lead the field globally, providing executive coaching, leadership development, team development and coaching skills training for leaders and managers around the world. Through coaching interventions and our unique evaluation methods we help individuals focus on current and future achievements in a way that builds awareness of strengths, establishes personal responsibility and results in behaviour change that impacts the bottom-line.
With the emphasis on sports and exercise in society, it’s no wonder that sports psychology is a growing specialty within the broader field psychology. Sports psychologists examine the interrelation between human psychology and athletic performance, applying their skills and knowledge to enhance performance and maximize the benefits of physical activity.
You want to stop smoking because it’s a very unhealthy and expensive habit. Chances are you’ve already tried a variety of ways to stop smoking, but you’re still struggling. You may even have stopped before, but whether it’s been for a few days or for several months, somehow the smoking habit has crept back and you’ve found yourself back there, puffing away again on your “cancer sticks”. Why does this keep happening?
Intentional weight loss is the loss of total body mass as a result of efforts to improve fitness and health, or to change appearance through slimming. Weight loss in individuals who are overweight or obese can reduce health risks,[1] increase fitness,[2] and may delay the onset of diabetes.[1] It could reduce pain and increase movement in people with osteoarthritis of the knee.[2] Weight loss can lead to a reduction in hypertension (high blood pressure), however whether this reduces hypertension-related harm is unclear.[1][not in citation given]

The demand for executive coaching has experienced rapid growth. Executive coaching is now a multi-billion-dollar industry. All signs indicate that executive coaching is a sound investment. Studies report an impressive ROI of 500-800 percent. A study conducted by MetrixGlobal LLC, for example, reported an ROI of 689 percent associated with executive coaching (and this finding accounted for the entire cost of coaching, including the opportunity costs associated with the time leaders spent not on the job in coaching sessions). Citing similar results, the International Coach Federation (ICF) has presented a body of research demonstrating that coaching tends to generate an ROI of between $4 and $8 for every dollar invested. On the other hand, it’s important to note that Anthony Grant of the University of Sydney claims that too strong of an emphasis on financial returns can result in coaching interventions that increase stress and anxiety. To avoid narrowly focusing on financial returns, it’s important to consider the multitude of tangible and, perhaps more important, intangible benefits of coaching and develop goals accordingly.

At least in business and executive coaching, I believe we will see more coaches who have strong industry and line experience. As leaders face increasing pressure to deliver results in the short term and create exciting futures for the long term, all while developing leaders, they themselves will require coaches and advisers who can help them think deeply through this range of complex issues. - Rose Cartolari, Rose Cartolari Consulting
But coaching is not just for tackling new assignments. It can also play an invigorating role. Coaches can help executives "develop new ways to attack old problems," says Vicky Gordon, CEO of the Gordon Group coaching practice in Chicago. "When efforts to change yourself, your team, or your company have failed—you are frustrated or burned out—a coach can be the outside expert to help you get to the root cause and make fundamental changes."
Like any long-term abusive relationship, the abused (you) doesn't feel like they are being abused until they can take a step back and see what is really going on. Hypnosis is highly effective at getting you to change your perspective, and when you are able to see the relationship between yourself and the cigarettes objectively, your feelings about smoking will change radically.
While the science might not fall in favor of hypnosis’ effects, the experiences of Margaret and Jonathan speak loudly to its potential. What’s important is that those considering hypnosis perform some due diligence. Becoming a hypnotherapist isn’t like becoming a doctor where there’s a set curriculum and a series of nationally recognized qualification tests; rather there are variety of ways to become “certified,” ranging from traditional schools to online courses. One of the most respected certification-givers is the American Council of Hypnotist Examiners. McGrail cautions that hypnotherapy isn’t regulated in California or most other states. “There are a lot of people that call themselves certified that are not well-trained or competent,” he says. “While they can’t do any harm, they won’t do any good. Do your homework.”

There are many conventional ways to quit smoking, cold turkey, nicotine replacement therapy and various medications. However for people looking a method that is a little outside the box there are also a few alternative therapies that have shown some potential to help people quit. Without doubt of the most popular and well known of these alternative therapies is quitting smoking with hypnotherapy.

Cally uses hypnotherapy to help people feel empowered in mind and body.  Hypnotherapy can be integrated into your health care to address sleep problems, stress relief, general anxiousness, freedom from smoking, weight management, pain management, self-confidence, and fears that get in the way of daily life.  Cally will teach you self-hypnosis, provide you with a list of strategies and resources for relaxation, and a digital audio file for reinforcement at home.

One of the challenges in the field of coaching is upholding levels of professionalism, standards and ethics.[26] To this end, coaching bodies and organizations have codes of ethics and member standards.[1]:287–312[27] However, because these bodies are not regulated, and because coaches do not need to belong to such a body, ethics and standards are variable in the field.[26][28] In February 2016, the AC and the EMCC launched a "Global Code of Ethics" for the entire industry; individuals, associations, and organizations are invited to become signatories to it.[29][30]:1


Intentional weight loss is the loss of total body mass as a result of efforts to improve fitness and health, or to change appearance through slimming. Weight loss in individuals who are overweight or obese can reduce health risks,[1] increase fitness,[2] and may delay the onset of diabetes.[1] It could reduce pain and increase movement in people with osteoarthritis of the knee.[2] Weight loss can lead to a reduction in hypertension (high blood pressure), however whether this reduces hypertension-related harm is unclear.[1][not in citation given]
I'm excited to share what I've learned from amazing leaders, from other inspiring coaches, by applying solid social science, and by making plenty of mistakes. We coaches, too, need a daily dose of Seneca. We can always keep getting better at helping leaders get better. And leaders who want to do even better can make the world even better. So, whether you're coaching leaders formally or informally, or if you want to apply to yourself what's proven to work for senior leaders everywhere, join me in my LinkedIn learning course on executive coaching.

GoodTherapy.org is not intended to be a substitute for professional advice, diagnosis, medical treatment, or therapy. Always seek the advice of your physician or qualified mental health provider with any questions you may have regarding any mental health symptom or medical condition. Never disregard professional psychological or medical advice nor delay in seeking professional advice or treatment because of something you have read on GoodTherapy.org.


To get certified by the AASP, an individual must be a member of the organization, hold a graduate degree, demonstrate the requisite knowledge of the sports psychology field, and have several hundred hours of specific experience. Candidates with master’s degree are eligible for a provisional certification; a doctorate is required to obtain a standard certification.
I started smoking when I was 15yrs old. I am now 48yrs old. I have smoked at least a pack a day for 33yrs. More if I'm out on a girls night drinking wine! In the past I tried Chantix which worked for about 2 months but I had strange dreams and my entire personality went in the toilet so as soon as I stopped taking the pills I started smoking again. I also tried acupuncture which was a joke and I white knuckled my way for about 2 weeks.
Students obtain a basic introduction to coaching, including its purpose, applications, and how coaching differs from counseling or mediation. Students learn how to conduct in-depth assessment interviews with those being coached, and with other organizational stakeholders. The course also introduces students to the use of 360° tools, and shows how to integrate 360° and interview data into a consolidated assessment report.
Sloane Perras, chief legal officer for The Krystal Co., has worked with several coaches over the years. “My first coach helped me deal with an enemy at work. I was able to understand my own part in the situation and to mitigate the effects of the drama. I learned so much from that situation that now I use my coach to facilitate and focus me on setting goals. If I didn’t have a coach, I would never take time out to think about my future and navigating my way forward.”
Needless to say, effective leadership must also include necessary skills, vision and perspectives. For example, sustainable practices for long-term success, as business executive and sustainability thought-leader John Friedman regularly writes about, here. Another is the movement towards joining business success with addressing social needs, as Richard Branson has described, where “taking care of people and the planet are at the very core of all businesses everywhere in the world.” Adding that our current world of transparency and social media demands that “business reinvents itself and becomes a force for good in the world,” he’s leading a new effort in that direction, called The B Team.

Executive coaching is a major growth industry. At least 10,000 coaches work for businesses today, up from 2,000 in 1996. And that figure is expected to exceed 50,000 in the next five years. Executive coaching is also highly profitable; employers are now willing to pay fees ranging from $1,500 to $15,000 a day. That’s a lot more than any psychotherapist could even dream of charging. Why are companies willing to pay so much more for their coaches?

Motivation — Recent research implies that sports-related achievement motivation is composed of several traits that together form a general orientation of a person towards achievement in sports. This research refers to The Achievement Motivation Inventory (AMI) (Schuler, Thornton, Frintrup & Mueller-Hanson, 2003) which is a broad-spectrum assessment of achievement-motivation in business, and has been used to develop the Sports Performance Indicator.
Although hypnotherapy can seem strange, perhaps even implausible, it is regarded as potentially effective in treating a variety of ailments, particularly phobias, addictions, and problematic habits. Hypnosis may also be used to help patients cope with stress, smoking cessation, and chronic pain, and some women even opt to use hypnosis to manage the pain of childbirth. In patients with trauma-related conditions such as posttraumatic stress (PTSD), therapists may attempt to talk to clients about their traumatic memories under hypnosis.
Jump up ^ The revised criteria, etc. are described in Yeates, Lindsay B., A Set of Competency and Proficiency Standards for Australian Professional Clinical Hypnotherapists: A Descriptive Guide to the Australian Hypnotherapists' Association Accreditation System (Second, Revised Edition), Australian Hypnotherapists' Association, (Sydney), 1999. ISBN 0-9577694-0-7.
×