Hypnosis can be defined as a procedure during which changes in sensations, perceptions, thoughts, feelings or behaviour are suggested. Hypnosis can be used to amplify whatever it is about therapy that makes it therapeutic. It permits a wide range of choices regarding where and how to intervene in the patient's problems. In this paper, we set out to examine the rationale of using hypnotherapy to manage various types of sleep disorders, and to explore the techniques, strategies and hypnotic scripts employed by various hypnotherapists. We also examine the research data available on the efficacy of hypnosis in the treatment of sleep disorders. Acute and chronic insomnia often respond to relaxation and hypnotherapy approaches, along with sleep hygiene instructions. Hypnotherapy has also helped with nightmares and sleep terrors. There are several reports of successful use of hypnotherapy for parasomnias, specifically for head and body rocking, bedwetting and sleepwalking. Hypnosis is a specialised technique, not a therapy itself, and should be used as an adjunctive intervention within a complete psychological and medical treatment package. Most of the literature is limited to case reports or studies with such a small sample that at times it is very difficult to interpret the results. There is a major placebo effect, so uncontrolled trials are of limited value. It is hard to perform a randomised, double-blind, controlled trial to evaluate hypnotherapy given that cooperation and rapport between patient and therapist is needed to achieve a receptive trance state.
I have no prior experience with hypnosis. I went into this with no expectations, but I did have the willingness to quit smoking. I have tried nicoderm patches, nicoderm gum, Chantix, Wellbutrin, cold turkey, weaning off, etc...for the last two years. The most I ever got were 28 agonizing days. The cravings never went away. Then I met with Rita Black and here I am 6 weeks later to share how amazed I am with the success of our 1 meeting! I walked out of Rita's office a non-smoker in every way. Rita explained to me how to manage the "cravings" if and when they come. I have totally regained my power against smoking. I highly recommend this life saving service (not to mention, financial savings).
Sport psychologists often work with several different types of athletes, from amateurs to professionals. Athletes might seek out these professionals on their own, or coaches might seek the help of these types of psychologists when they notice that the athletes under their tutelage seem to be off. According to one study, the majority of Olympic athletes have used several different types of psychological treatments to reduce anxiety before performances.
Despite some web sites and promotional materials that say otherwise, hypnosis is not an approved therapy by the American Medical Association (AMA). The organization does not have an official position on the use of hypnosis. A position statement regarding the use of the technique for medical and psychological purposes was rescinded by the AMA in 1987.
This might be a pretty good time to pause and call bullshit, particularly since, during the demonstration in the library, that's exactly what I was thinking myself. Hall himself tried a little of both techniques, telling us that we were ready to stop smoking, that this was something we wanted, but also told us horror stories about smoking. Not of cancer, which can be easy to ignore until it's too late, but of his trips to tobacco farms, where he'd seen all manner of disgusting things—rats and tree frogs and pesticides and pigeon shit falling into a tobacco shredder and so on. You're smoking tree frogs and pesticide, he said. To be honest, that didn't sound much worse than what I always sort of assumed I was smoking.
Welcome to the UNT Center for Sport Psychology and Performance Excellence website. I appreciate you taking this opportunity to learn more about our Center and the work we do at the university and in the community. The Center for Sport Psychology is a national leader in (a) providing services to athletes, coaches and teams, (b) educating future sport psychologists as well as current coaches and sport administrators, (c) conducting research with exercisers and sport participants, and (d) working with the community, such as youth sport programs, to make sport a more enjoyable and meaningful experience. Simply put, our mission is to help you reach your performance goals, whatever they may be, and find passion in what you do.

The birth of sports psychology in Europe happened largely in Germany. The first sports psychology laboratory was founded by Dr. Carl Diem in Berlin, in the early 1920s.[3] The early years of sport psychology were also highlighted by the formation of the Deutsche Hochschule für Leibesübungen (College of Physical Education)in berlin germany by Robert Werner Schulte in 1920. The lab measured physical abilities and aptitude in sport, and in 1921, Schulte published Body and Mind in Sport. In Russia, sport psychology experiments began as early as 1925 at institutes of physical culture in Moscow and Leningrad, and formal sport psychology departments were formed around 1930.[4] However, it was a bit later during the Cold War period (1946–1989) that numerous sport science programs were formed, due to the military competitiveness between the Soviet Union and the United States, and as a result of attempts to increase the Olympic medal numbers [5] The Americans felt that their sport performances were inadequate and very disappointing compared to the ones of the Soviets, so this led them to invest more in the methods that could ameliorate their athletes performance, and made them have a greater interest on the subject. The advancement of sports psychology was more deliberate in the Soviet Union and the Eastern countries, due to the creation of sports institutes where sports psychologists played an important role.
It further identified target groups that would benefit from sports psychology, including active amateur and professional athletes; sports teams and leagues, athletes suffering from temporary or permanent injuries; as well as the family members, teammates, coaches and friends of athletes. Finally, the APA identified specific problems and the techniques that could be used to address them, including mental skills training, visualization and motivational techniques, rehabilitation counseling after injuries, stress management, boosting self-confidence, leadership and team-building training, and counseling for eating disorders or substance abuse.

Careers in sports psychology typically begin with graduate study through the doctoral level, as many states require a doctoral degree in order to become licensed as a sports psychologist. Even if being licensed isn’t required for a particular job, a doctoral degree is a de facto standard for those who want to be psychologists, including those with an eye toward sports psychology.


There is a substantial market for products which promise to make weight loss easier, quicker, cheaper, more reliable, or less painful. These include books, DVDs, CDs, cremes, lotions, pills, rings and earrings, body wraps, body belts and other materials, fitness centers, clinics, personal coaches, weight loss groups, and food products and supplements.[22]


When it comes to quitting, sometimes it might seem that the deck is stacked a bit against you. After all, the tobacco in today’s cigarette is much more addictive  than it was decades ago. I even learned companies are cultivating tobacco with higher levels of nicotine.  Many more additives have been included. Cigarettes have been carefully engineered to make a long-term consumer out of you.

Many times, an executive team will have an off-site conference where the company’s strategic plan is discussed, vision & values are established, and/or team goals are determined. As a result of this different team process, individuals make a “commitment” to change in order to help the organization move forward or to the next level. In other words, if change is to happen, everyone has to commit to doing something differently than they have done previously. Individual executive coaching then follows the off-site meeting for six to twelve months to ensure the team objectives are being met and remain in focus. The above description of Executive Coaching would apply. Quarterly “check-ins” with the team are held to validate progress and ensure main priorities are still correct.


Learn From Your Personal Time-Line: Describe key turning points in both your career and personal life, with an eye to what shaped your values, attitudes and behavior; how your career decisions and experiences have affected your personal development. Identify the consequences, both positive and negative. What does this knowledge point you towards, in terms of reclaiming and growing dormant or neglected parts of yourself?
I have no prior experience with hypnosis. I went into this with no expectations, but I did have the willingness to quit smoking. I have tried nicoderm patches, nicoderm gum, Chantix, Wellbutrin, cold turkey, weaning off, etc...for the last two years. The most I ever got were 28 agonizing days. The cravings never went away. Then I met with Rita Black and here I am 6 weeks later to share how amazed I am with the success of our 1 meeting! I walked out of Rita's office a non-smoker in every way. Rita explained to me how to manage the "cravings" if and when they come. I have totally regained my power against smoking. I highly recommend this life saving service (not to mention, financial savings).
In a previous role; Director of Global Leadership Programs at General Electric’s Healthcare (GEHC) business, Mary Ellen led the partnership with Lee Hecht Harrison to execute the Global Manager Coaching Program for 7,200 global GEHC managers over two-years demonstrating success in achieving goals and creating strong ties to business performance metrics.
Instead of doing a detox or cleanse in the hopes of resetting your GI system (and speeding up weight loss), boost your gut health naturally with fiber-filled foods. “Fiber is a carbohydrate found in fruits, vegetables and whole grains, but unlike other forms of carbohydrates, it is harder to digest. As it passes through your digestive system, it stimulates the receptors that tell your brain you’re full. People who consume more fiber tend to have healthier body weights,” says Gueron. If you’re looking for more specific fiber-filled foods to reboot your gut, eat the three P’s: prunes, pulses, and pears. Prunes help maintain good digestive health and can positively affect the bacteria living in the gut. Pulses, which include lentils, beans, and peas, improve gut health by strengthening the gut barrier. And pears contain prebiotic fiber, which help promote intestinal health by providing food for beneficial probiotic bacteria.
Applied sport and exercise psychology consists of instructing athletes, coaches, teams, exercisers, parents, fitness professionals, groups, and other performers on the psychological aspects of their sport or activity. The goal of applied practice is to optimize performance and enjoyment through the use of psychological skills and the use of psychometrics and psychological assessment.[28]
"Sometimes life becomes too difficult to battle on our own. Together, we can explore what events or relationships may be causing distress in your life and develop tools and skills to overcome these hardships. I strive to provide a warm and comforting therapeutic environment and convey empathy and understanding to allow my clients to feel safe and validated during our sessions. You are here, which means you've taken that first big step and I am here to help you through the rest of the therapeutic journey."
Although descriptions of psychic disorders date back to antiquity, the practice of psychiatry in its contemporary form only began to take shape in the late 19th and early 20th centuries, when psychiatry split off from neurology as a distinct medical specialty. Modern psychotropic medications first emerged in the 1950s, ushering in an age of “biological psychiatry” wherein mental suffering was medicalized and increasingly understood from the vantage point of neuroscience and related fields.
While coaching has become a recognized intervention, sadly there are still no standards or licensing arrangements which are widely recognized. Professional bodies have continued to develop their own standards, but the lack of regulation means anyone can call themselves a coach. [...] Whether coaching is a profession which requires regulation, or is professional and requires standards, remains a matter of debate.

Self-awareness is crucial to leadership and it can be heightened through coaching. To explain why and how, consider the obvious but insufficient explanation for the paradox that CEOs want coaching but don’t pursue it. Stephen Miles, CEO of the Miles Group, that partnered with Stanford on the study, pointed out that to CEOs, “coaching is somehow “remedial” as opposed to something that enhances high performance, similar to how an elite athlete uses a coach.” Moreover, CEO’s say they’re most interested in such skills as conflict management and communication. Yet they put the need for compassion, relationship and persuasion skills far down on their list. They think of the latter as “soft skills,” ancillary at best.
Recently some studies have been influenced by an evolutionary psychology perspective.[45] This includes studies on testosterone changes in sports which at least for males are similar to those in status conflicts in non-human primates with testosterone levels increasing and decreasing as an individual's status changes. A decreased testosterone level may decrease dominant and competitive behaviors which when the status conflicts involved fighting may have been important for preventing physical injury to the loser as further competition is avoided.[citation needed] Testosterone levels also increase before sports competitions, in particular if the event is perceived as real challenge as compared to not being important.[citation needed] Testosterone may also be involved in the home advantage effect which has similarities to animal defense of their home territory.[citation needed] In some sports there is a marked overrepresentation of left-handedness which has similarities to left-handed likely having an advantage in close combat which may have evolutionary explanations.[citation needed]

While the science might not fall in favor of hypnosis’ effects, the experiences of Margaret and Jonathan speak loudly to its potential. What’s important is that those considering hypnosis perform some due diligence. Becoming a hypnotherapist isn’t like becoming a doctor where there’s a set curriculum and a series of nationally recognized qualification tests; rather there are variety of ways to become “certified,” ranging from traditional schools to online courses. One of the most respected certification-givers is the American Council of Hypnotist Examiners. McGrail cautions that hypnotherapy isn’t regulated in California or most other states. “There are a lot of people that call themselves certified that are not well-trained or competent,” he says. “While they can’t do any harm, they won’t do any good. Do your homework.”
Ajay Jagtiani, a principal with Miles and Stockbridge, had just hired a coach to help him navigate the environment at his new law firm when he had a heart attack. He had planned to use the coach to adapt to the new culture, decode political factions and crush it on the way to becoming managing partner. The heart attack changed everything. “I was young enough to survive it, but old enough to appreciate it,” he explained.

Before people subject themselves to hypnotherapy they are advised to learn as much about the process and about the chosen therapist as is necessary to feel comfortable. Rapport and trust are two key ingredients in making a potential hypnotherapy patient comfortable. Therapists should be open and willing to answer all questions regarding qualifications, expertise, and methods used. A well-qualified professional will not undertake the use of hypnosis without interviewing the patient to ascertain their level of understanding of the process. This is very important for two reasons. First, it allows the patient the opportunity to have questions answered and to develop some rapport with the therapist. Second, it is important for the therapist to know the patient's expectations since meeting these expectations will enhance the likelihood of success.
Three years for not smoking!!! Thank you Rita! We could not have done it without you. My husband wanted to quit. It was his idea, but when we did it, he couldn't handle it. It was horrific! The cigarette is so powerful. But I called Rita on a Sunday. And she called right back. Spoke with my husband, came up with a plan and two weeks later he saw Rita. After the session we left, went to eat, ran errands, and then home. All of a sudden Kevin says "I didn't have a cigarette!!" And now three years later no smoking!! Thanks to Rita. I did the math, because we not smoking a pack (each) a day for these three years, we have saved $10,400!!! And our life!!! It's just so much better!! Thank you Rita

Just recently have sport psychologists begun to be recognized for the valuable contributions they make in assisting athletes and their coaches in improving performance during competitive situations, as well as understanding how physical exercise may contribute to the psychological well-being of non-athletes. Many can benefit from sport psychologists: athletes who are trying to improve their performance, injured athletes who are looking for motivation, individuals looking to overcome the pressure of competition, and young children involved in youth sports as well as their parents. Special focus is geared towards psychological assessment of athletes. Assessment can be both, focused on selection of athletes and the team set up of rosters as well as on professional guidance and counseling of single athletes.
Intentional weight loss is the loss of total body mass as a result of efforts to improve fitness and health, or to change appearance through slimming. Weight loss in individuals who are overweight or obese can reduce health risks,[1] increase fitness,[2] and may delay the onset of diabetes.[1] It could reduce pain and increase movement in people with osteoarthritis of the knee.[2] Weight loss can lead to a reduction in hypertension (high blood pressure), however whether this reduces hypertension-related harm is unclear.[1][not in citation given]
According to the Dietary Guidelines for Americans those who achieve and manage a healthy weight do so most successfully by being careful to consume just enough calories to meet their needs, and being physically active.[9] According to the U.S. Food and Drug Administration (FDA), healthy individuals seeking to maintain their weight should consume 2,000 calories (8.4 MJ) per day.[citation needed]
Performance profiling can provide a rigorous evaluation of psychological characteristics and can be used in conjunction with existing measures of physical ability to provide great insight for players, athletes and coaches. Psychometric assessments can help athletes explore their own unique characteristics, such as self-confidence, motivation, resilience and mental toughness. This greater self-awareness can help athletes to shape their development and can encourage them to take ownership of their performance with a significant impact on focus, drive and achievement.
As our culture changes, so will the delivery methods of coaches to clientele. The days of in-person coaching are dwindling. Webinars, online training, and digital coaching delivery methods for clients will become the norm. Professionals will want coaching that is easily accessible and fits into their schedule. Be prepared to diversify in order to remain valuable and relevant. - Erin Urban, UPPSolutions, LLC
When we came out of the session, he asked us how we each had felt. Some reported feeling a sense of heaviness, others said they felt as if they were floating away. One woman couldn't remember a word he had said the entire time. An older man in a Red Sox jersey said he could hear him but couldn't make out the words. “Me relaxing to that degree made me realize how much my body is fighting to breathe cleanly,” the elderly man said. Another woman said she felt as if she wanted to cry. I shared her emotion. It felt as if something was being taken from me.
According to Dr. Clifford N. Lazarus, speaking for Psychology Today, hypnosis is a “genuine psychological phenomenon that has valid uses in clinical practice … hypnosis is a state of highly focused attention or concentration, often associated with relaxation, and heightened suggestibility. While under hypnosis (i.e., in a hypnotic trance), it seems many people are much more open to helpful suggestions than they usually are.” The suggestions made in a therapeutic setting get deep into a person’s brain, beyond their conscious thinking, leading to behavior change and the ability to overcome challenges that might otherwise seem insurmountable.

Athletes aren't the only ones that can benefit from sport psychology, however, although they are the most likely. Some individuals who are in the middle of high stress and highly competitive careers might also benefit from a few counseling sessions with sport psychologists. This can include professionals such as business people, performing artists, and politicians.


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We have created the two-year part-time Ashridge Masters in Executive Coaching in response to the emergence of executive coaching as an established and distinct profession within the international field of individual and organizational development. Our aim is to raise the standard of coaching both professionally and ethically. The program draws on theories from complexity science, sociology and psychology to come to a distinct understanding of organizations and hence the role of both coaches and clients.
Consider Rob Bernstein. (In the interest of confidentiality, I use pseudonyms throughout this article.) He was an executive vice president of sales at an automotive parts distributor. According to the CEO, Bernstein caused trouble inside the company but was worth his weight in gold with clients. The situation reached the breaking point when Bernstein publicly humiliated a mail clerk who had interrupted a meeting to get someone to sign for a parcel. After that incident, the CEO assigned Tom Davis to coach Bernstein. Davis, a dapper onetime corporate lawyer, worked with Bernstein for four years. But instead of exploring Bernstein’s mistreatment of the support staff, Davis taught him techniques for “managing the little people”—in the most Machiavellian sense. The problem was that, while the coaching appeared to score some impressive successes, whenever Bernstein overcame one difficulty, he inevitably found another to take its place.
Self-talk refers to the thoughts and words athletes and performers say to themselves, usually in their minds. Self-talk phrases (or cues) are used to direct attention towards a particular thing in order to improve focus or are used alongside other techniques to facilitate their effectiveness.[61] For example, a softball player may think "release point" when at bat to direct her attention to the point where the pitcher releases the ball, while a golfer may say "smooth stroke" before putting to stay relaxed. Research suggests either positive or negative self-talk may improve performance, suggesting the effectiveness of self-talk phrases depends on how the phrase is interpreted by the individual.[62] However, the use of positive self-talk is considered to be more efficacious[63] and is consistent with the associative network theory of Gordon Bower[64] and the self-efficacy tenet within the broader Social Cognitive Theory of Albert Bandura.[65][66] The use of words in sport has been widely utilized. The ability to bombard the unconscious mind with one single positive phrase, is one of the most effective and easy to use psychological skills available to any athlete.
Dorian Denburg was in-house counsel for a public corporation when she became president of the National Association of Women Lawyers. She said she immediately realized the not-for-profit environment was radically different from what she was used to. She was going to have to make some shifts. Her coach helped her understand the big picture and the importance of context.
Hypnotism was one of the earliest psychoanalytic techniques employed by Sigmund Freud, who was introduced to the technique by physician Josef Breuer. Freud and Breuer believed that traumatic memories that were not accessible to the waking mind could be revealed while a person was under hypnosis, thus facilitating a “cure.” Freud eventually abandoned hypnosis in favor of forced association, and then free association, after he found that not all of his patients responded to hypnotism.

To best help their executives, companies need to draw on the expertise of both psychotherapists and executive coaches with legitimate skills. At a minimum, every executive slated to receive coaching should first receive a psychological evaluation. By screening out employees not psychologically prepared or predisposed to benefit from the process, companies avoid putting executives in deeply uncomfortable—even damaging—positions. Equally important, companies should hire independent mental health professionals to review coaching outcomes. This helps to ensure that coaches are not ignoring underlying problems or creating new ones, as Nelson did.


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Thanks for your article Nadine. There is now further evidence of the Coaching Ripple Effect in the groundbreaking research by Dr Sean O’Connor & Dr Michael Cavanagh (2013). They are in fact colleagues of Tony Grant at the University of Sydney. To give a balanced view, Tony’s article on ROI as a poor measure of coaching success (2012) is also worth a read.

Goal setting is the process of systematically planning ways to achieve specific accomplishments within a certain amount of time.[50] Research suggests that goals should be specific, measurable, difficult but attainable, time-based, written down, and a combination of short-term and long-term goals.[51][52] A meta-analysis of goal setting in sport suggests that when compared to setting no goals or "do your best" goals, setting the above types of goals is an effective method for improving performance.[53] According to Dr. Eva V. Monsma, short-term goals should be used to help achieve long-term goals. Dr. Monsma also states that it is important to "set goals in positive terms by focusing on behaviors that should be present rather than those that should be absent." [54] Each long-term goal should also have a series of short-term goals that progress in difficulty.[55] For instance, short-term goals should progress from those that are easy to achieve to those that are more challenging.[55] Having challenging short-term goals will remove the repetitiveness of easy goals and will give one an edge when striving for their long-term goals.

“With hypnosis, you might help someone stop smoking by suggesting the taste or smell of cigarettes is worse than it actually is. But a hypnotherapist can also use age regression to examine the impulse that fuels the client’s habit and discover old conclusions and behaviors. The healing will take place when the client creates new conclusions about old memories and chooses new behaviors rather than smoking.”
Writing a review on behalf of my wife who had a smoking cessation session with Rita 6 months ago. 6 months on and she's not had a single cigarette and doesn't even think about them. From going to a pack a day to nothing really is truly amazing and it's down to one hour long session with Rita. I was initially fairly sceptical about hypnotherapy and its effectiveness but I am now completely converted. Amazing results and highly recommended if you want to stop smoking.
Over the past 15 years, it has become more and more popular to hire coaches for promising executives. Although some of these coaches hail from the world of psychology, a greater share are former athletes, lawyers, business academics, and consultants. No doubt these people help executives improve their performance in many areas. But I want to tell a different story. I believe that in an alarming number of situations, executive coaches who lack rigorous psychological training do more harm than good. By dint of their backgrounds and biases, they downplay or simply ignore deep-seated psychological problems they don’t understand. Even more concerning, when an executive’s problems stem from undetected or ignored psychological difficulties, coaching can actually make a bad situation worse. In my view, the solution most often lies in addressing unconscious conflict when the symptoms plaguing an executive are stubborn or severe.
I work with athletes and performers at every level, from novice and recreational to elite and professional, so the situations that I address are constantly evolving, bringing different challenges each day. I may give training to an entire team, meet with an individual client at my office, or observe a client at practice or at a competition. I may speak with their coaches or families; it just depends on what we are trying to accomplish. We work on developing the mental side of their game and performance. This involves building skills in areas such as focus, concentration, motivation, goal-setting, managing intensity, overcoming performance obstacles, stress management, and learning how to perform optimally even under pressure. We also address issues such as performance anxiety, burnout, lack of confidence, recovering from an injury, and handling performance pressures that come when new levels of achievement are attained.
"Sometimes life becomes too difficult to battle on our own. Together, we can explore what events or relationships may be causing distress in your life and develop tools and skills to overcome these hardships. I strive to provide a warm and comforting therapeutic environment and convey empathy and understanding to allow my clients to feel safe and validated during our sessions. You are here, which means you've taken that first big step and I am here to help you through the rest of the therapeutic journey."

To stop smoking for good you need to develop beliefs that will enable you to think and feel as if you have never smoked. This is why self hypnosis is the ideal tool to help you become a true non-smoker once and for all. Hypnosis opens the door to lasting change by going straight to the source of the problem and to reframe your entire perception of smoking at a subconscious level.
Feedback shouldn’t be a surprise. Hopefully, he has been receiving feedback along the way about specific behaviors that he has needed to change. Start out by stating your intent in giving the feedback. For example, “My goal in giving you this feedback is for you to be able to step up and get that promotion….” Then describe the actual behavior that you noticed and the situation in which it occurred (i.e., “You did not show up to the last three of our staff meetings”), the impact that it had (i.e., “this upset the rest of the team who were counting on getting key updates from you so they could move forward with their projects”), and then articulate the desired results (“I’d like for you to be at all of our staff meetings from now on. If you can’t attend, I’d like for you to let me know and to send someone from your team in your absence”).
This self hypnosis CD / MP3 download has been designed by our team of hugely experienced hypnotherapists to help ‘program’ your subconscious mind so that you can begin to think, feel and act like a true non-smoker. The recording includes expertly crafted hypnotic suggestion and advanced hypnotherapy techniques to help you break free from the smoking habit and cope with the stresses of life in a calm, relaxed and confident way.
Applied Sports Psychologists instruct individual athletes and sports teams on the various methods of mental conditioning, including visualization, concentration and relaxation techniques. Many sports psychologists work onsite with sports teams alongside coaches, trainers and managers. Others practice independently and perform consulting services on an as-needed basis.
“Each unhealthy current behavior, such as smoking, losing one’s temper, excessive alcohol consumption, or compulsive overeating has a chain of events that laid the foundation for all of our current unhealthy choices. Through the ‘memory chip’ that has been laid down in the subconscious mind, we can trace back the experiences and subconscious decisions we made as children that may be leading us to the behavior that is no longer healthy for us.”
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